Business Development Representative - Healthcare IT

DigaCore Technology Consulting•Lakewood Township, NJ

15h•$65,000 - $80,000•Hybrid

About The Position

As a Business Development Representative (BDR) at Digacore, you will be responsible for generating new sales opportunities by identifying, researching, and engaging prospective healthcare organizations throughout the Tri-State area and beyond. This is an outbound prospecting role focused on opening doors and creating qualified meetings for the sales team. You'll connect with healthcare decision-makers, uncover business challenges, and introduce Digacore's managed IT, cybersecurity, and cloud solutions. This isn't a call-all-day role. You'll research accounts, identify meaningful business triggers, personalize outreach, and build relationships with decision-makers. You'll have mentorship, access to leadership, and the opportunity to develop the skills needed to advance into an Account Executive or Business Development Manager role.

Requirements

1–3 years of experience in sales, business development, recruiting, customer service, account management, hospitality, or another customer-facing role.
Excellent verbal and written communication skills.
Comfortable initiating conversations with new people through phone, email, and LinkedIn outreach.
Strong organizational skills and attention to detail.
Self-motivated, coachable, and eager to learn.
Ability to manage multiple priorities in a fast-paced environment.
Positive attitude and strong work ethic.

Nice To Haves

Previous BDR, SDR, inside sales, lead generation, recruiting, appointment-setting, or business development experience.
Experience working in healthcare, technology, cybersecurity, or professional services environments.
Familiarity with CRM platforms such as HubSpot or Salesforce.
Experience using LinkedIn Sales Navigator or similar prospecting tools.
Exposure to managed IT services, cybersecurity, SaaS, cloud solutions, or healthcare technology.
Experience attending networking events, trade shows, or industry events.
Familiarity with structured sales methodologies.

Responsibilities

Execute daily outbound prospecting through phone calls, email campaigns, LinkedIn outreach, networking, and industry events.
Research healthcare organizations, specialty practices, surgery centers, and other target accounts to identify key decision-makers and business opportunities.
Identify trigger events such as growth initiatives, new locations, staffing changes, compliance concerns, technology challenges, or cybersecurity risks.
Generate qualified meetings and sales opportunities for the sales team.
Build and maintain a healthy pipeline through consistent outreach and follow-up.
Develop personalized outreach strategies that resonate with healthcare leaders and business decision-makers.
Conduct initial conversations with prospects to understand their current IT environment, business challenges, and potential interest in Digacore's services.
Gather key information regarding stakeholders, business needs, and timing.
Schedule qualified discovery meetings for sales leadership.
Ensure prospects are properly documented and transitioned within the sales process.
Maintain detailed notes and activity records within HubSpot CRM.
Develop a strong understanding of Digacore's managed IT services, cybersecurity solutions, cloud offerings, and support models.
Learn the unique technology, compliance, and operational challenges healthcare organizations face.
Effectively communicate Digacore's value proposition to prospective clients.
Collaborate with sales and marketing teams on campaigns, messaging, and target account strategies.
Participate in ongoing training and professional development opportunities.
Maintain accurate activity tracking and pipeline data within HubSpot.
Meet or exceed established outreach, meeting generation, and pipeline goals.
Provide feedback on prospect objections, competitive trends, and market insights.
Continuously refine outreach strategies based on results and coaching feedback.