Business Development Market Manager

Lifepoint Health•Oak Creek, WI

About The Position

The Business Development Market Manager coordinates the Admissions team and oversees day-to-day liaison functions for area hospitals. Serving as a liaison between internal and external referral sources and internal operations, the manager establishes relationships with physicians, payers, other referral sources, and the internal operations team. The role helps ensure appropriate patient placement through clinical assessments and screening in conjunction with the hospital’s Medical Director, Chief Executive Officer, and Area Director of Business Development. The position also supports admissions operations, patient transitions, team staffing and training, referral and patient-flow updates, clinical liaison needs, and marketing and business planning. The role is part-time and may require occasional evening availability for marketing events, weekend coverage, and routine daytime travel.

Requirements

  • College degree and license in a healthcare-related field.
  • Clinical experience, with demonstrated skills in clinical assessment and marketing.
  • Professional-level knowledge of physician relations and interfacing with insurance companies.
  • Extensive knowledge of local provider and medical communities.
  • Good communication skills.
  • Ability to work harmoniously with other personnel.
  • Ability to deal tactfully with patients, hospital staff, and the general public.
  • Ability to follow written and oral instructions.
  • Valid driver’s license.
  • Ability to be available for occasional evenings for marketing events, weekend coverage, and routine day travel.

Nice To Haves

  • At least two years of experience in inpatient rehabilitation is preferred.

Responsibilities

  • Provide one-to-one support and feedback to the Admissions team on day-to-day functions.
  • Collaborate with the Admissions Coordinator and Associates to manage census and coordinate patient transitions from sending facilities.
  • Manage Admissions Team staffing calendars, approve PTO, arrange coverage, and complete and approve timecards.
  • Review and approve Clinical Liaison team expense reports.
  • Conduct business-related and clinical audits as needed, including audits related to pre-admission screens and insurance pre-certifications.
  • Assist with planning and completing training and education for newly hired admissions staff.
  • Maintain current knowledge of referrals, admissions, and overall patient flow, and provide updates to leadership as needed.
  • Support IT needs and issues for the Clinical Liaison Team.
  • Attend facility operations meetings, marketing meetings, special committees, and other meetings as assigned by the Director of Business Development or Chief Executive Officer.
  • Perform market analysis and market research and develop and implement annual and ongoing marketing and business plans.
  • Monitor the effectiveness of new and existing marketing plans.
  • Coordinate annual staff employee performance reviews.
  • Establish relationships with physicians, payers, other referral sources, and internal operations.
  • Help ensure appropriate patient placement through clinical assessments and screening in conjunction with hospital leadership.
  • Perform other duties as assigned.

Benefits

  • Health (medical, dental, and vision) and 401(k) benefits for full-time employees
  • Competitive paid time off
  • Employee Assistance Program offering mental, physical, and financial wellness assistance
  • Tuition reimbursement or assistance for qualified applicants
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