Business Development Manager - Oklahoma State University

LEARFIELD • Stillwater, OK

19d

About The Position

The Business Development Manager will join the sponsorship team and grow revenue through renewals and new business. The role manages existing client relationships, builds a new-business pipeline, and oversees partner agreements from prospecting through renewal. The manager collaborates with internal teams and university stakeholders to deliver campaigns aligned with partner goals.

The position develops and sells integrated sponsorship packages across digital, social, broadcast, in-venue, and experiential platforms. It manages a defined book of business and sales activity, supports renewal planning and year-end recaps, and contributes to game-day operations and client hospitality events, which may occur on evenings and weekends.

Requirements

• At least 4 years of sales experience focused on building and maintaining client relationships.
• Demonstrated ability to manage multiple priorities and meet or exceed sales goals.
• Strong communication and presentation skills with a customer-first approach.
• Comfort navigating CRM systems and working in a performance-driven sales environment.
• Ability to work evenings and weekends as needed for game days and events.

Nice To Haves

• Experience in sports sponsorship or media sales, such as radio, signage, social, or digital.
• Familiarity with marketing solutions that include digital and experiential assets.
• Bachelor’s degree from an accredited four-year college or university.

Responsibilities

• Meet or exceed assigned revenue goals by developing and selling integrated sponsorship packages.
• Manage a defined book of business and own the full sales cycle for renewals and new business deals.
• Build, present, and negotiate proposals across digital, social, broadcast, in-venue, and experiential platforms.
• Develop relationships with local, regional, and national partners to demonstrate the value of collegiate sponsorships.
• Build and maintain relationships with university partners, athletic department staff, corporate sponsors, and internal stakeholders, representing Learfield and the university.
• Collaborate with internal teams to execute partner deliverables according to contract terms and brand standards.
• Maintain accurate records of sales activity and pipeline progress in CRM systems.
• Support year-end recaps and participate in renewal planning discussions.
• Attend and contribute to game-day operations and client hospitality events, including occasional nights and weekends.
• Stay informed about industry trends and best practices, brand activations, digital marketing tools, and emerging sponsorship platforms.
• Perform other related duties as required.

Benefits

• Medical, dental, and vision insurance.
• Health Savings Account.
• Life insurance and other insurance plans.
• Flexible Paid Time Off (minimum 10+ days annually), including parental leave.
• 20 paid holidays.
• 401(k) with match.
• Short- and long-term disability.
• Leave benefits consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed