Business Development Manager - Impulse Channel Distribution
About The Position
Wells Enterprises (a Ferrero Company) is seeking a Business Development Manager for the Impulse Channel Distribution in the Pacific Northwest territory. This role leads the development of business solutions with customers such as Transcold, Arya, Harbor Wholsale Foods, Big Bell, Polka Dot Dairy, and other distributors. The primary objective is to increase company revenue while meeting profit and trade spend targets. The Business Development Manager will oversee both distributor and retail accounts within the small format channels, supporting the organization's branded and private label initiatives.
Requirements
- Experience in distributor management (direct store delivery and broadliner partners)
- Experience in mobile vending development and private label execution
- Experience in retail account development
- Awareness of Customer Strategy and Performance
- Knowledge of customer policies and procedures
- Ability to apply Cat Man principles
- Ability to convert data to insights
- Ability to use insights to influence customer behavior
- Demonstrated category knowledge and performance drivers
- Awareness of key Consumer and Shopper Insights
- Volume Forecast Management skills
- P&L/ Trade Management skills
- Accounts Payable Management skills
- Experience with annual joint business planning
- Experience with monthly business reviews
- Asset management skills
- Experience arranging business meetings and one-on-one conversations with prospective customers
- Experience with discovering and exploring new business opportunities with internal business case development
- Ability to develop ways to improve the customer experience and build brand loyalty
- Ability to create presentations for potential new customers
- Ability to build trust and long-term relationships with distributors/retailers
- Ability to execute national account programming
Responsibilities
- Distributor Management (direct store delivery and broadliner partners)
- Mobile Vending development and private label execution
- Retail account development, including understanding customer strategy and performance, policies, and procedures
- Apply Cat Man principles, converting data to insights, and using insights to influence customer behavior
- Demonstrate category knowledge and performance drivers, and awareness of key Consumer and Shopper Insights
- Volume Forecast Management
- P&L/ Trade Management
- Accounts Payable Management
- Annual joint business planning
- Monthly Business Reviews
- Asset management
- Arranging business meetings and one-on-one conversations with prospective customers
- Discover and explore new business opportunities with internal business case development
- Develop ways to improve the customer experience and build brand loyalty
- Create presentations for potential new customers
- Build trust and long-term relationships with distributors/retailers
- Execute national account programming
Benefits
- Comprehensive benefits that enhance health
- Financial wellness benefits
- Paid time off (PTO)
- Annual incentive bonus based on Company performance
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
