Business Development Manager, Durables

Avery Dennison • Mentor, OH

2h • $129,225 - $192,900

About The Position

The Business Development Manager, Durables leads segment-specific business development for Durables label applications across North America. The role serves as a strategic bridge between customers—including brand owners, OEMs, converters, and distributors—and internal teams such as product management, R&D, production, quality, and sales. Its purpose is to accelerate new-market scoping, clarify customer needs, build the opportunity pipeline, and drive product specification and design-in.

Requirements

• Bachelor’s degree.
• 10+ years of directly related experience in business development, sales, product management, or marketing.
• Knowledge and hands-on experience with industrial applications requiring pressure-sensitive labels that last the life of a product, including face, adhesive, and liner.
• In-depth understanding of industry regulatory compliance needs, including UL and segment-specific requirements.
• Proven ability to conduct territory analysis, develop sales penetration strategies, and negotiate complex transactions with upper-level management.
• Strong financial acumen and an independent work ethic.
• Excellent oral, written, and presentation skills to communicate effectively across all organizational levels.

Responsibilities

• Develop and execute strategic and tactical growth plans for the Durables business in support of divisional strategic and operating objectives.
• Build and nurture relationships with converter partners, end-users, and global teams in alignment with strategy and key growth targets.
• Investigate and summarize market dynamics, value-chain activities, competitive landscapes, technical application requirements, and industry certifications.
• Build a robust business opportunity pipeline and drive new product development to support sustainable business growth.
• Work closely with R&D, product management, quality, and commercial sales to support timely commercialization of new products and customer satisfaction.

Benefits

• Inclusive healthcare program providing expert whole-health care regardless of gender identity.
• 401(k) retirement savings with an automatic contribution of 3% of eligible pay and a matching contribution of 50% on the first 7% of eligible pay contributed.
• Company-paid basic life insurance equal to twice base annual salary, up to a $50,000 maximum.
• Generous paid time off, varying based on experience and position.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior