Business Development Manager

FreshoNew York, NY
$135,000 - $155,000Hybrid

About The Position

We’re looking for a Business Development Manager to join the Fresho USA Sales Team! It’s an exciting time to join Fresho. Since launching in the USA market in 2025, we’ve continued to grow and are welcoming more suppliers onto the platform - which means we’re expanding our Sales team. As Fresho’s second senior sales hire in the US market, you’ll have a rare opportunity to make a visible impact at a pivotal stage of our expansion. You’ll help shape our go-to-market presence, build strategic pipeline, win high-value customers, and set the standard for how Fresho grows across the USA. If you thrive in a fast-paced, customer-centric environment, this role offers the opportunity to make a significant impact in a growing technology business. This role would be ideal for candidates with… A strong track record of exceeding sales targets, including closing $25k+ annual deals and managing complex, multi-stakeholder sales cycles. Experience in a vertical SaaS environment, being able to articulate the role a software plays in a specific industry and how market dynamics can be leveraged. Proven proficiency in a critical sales seat - you combine a talent in closing deals with a strategic mindset and just need to learn our product and sales approach. Talk to prospective customers about technology that’s not just useful - it’s award-winning. Be part of an award-winning SaaS business shaping the future of wholesale with AI-powered products including Fresho OrderPilot!

Requirements

  • 5+ years of sales experience, ideally including experience as a BDM, Account Executive or similar quota-carrying closing role in B2B SaaS, technology, or another complex solution-sales environment.
  • Demonstrated success in face-to-face, territory-based, or field sales roles - building relationships on-site with customers and closing deals in-person.
  • Comfortable pitching to senior executives, aligning solutions to strategic objectives.
  • Experienced in prospecting, qualification, demand generation, and maintaining accurate forecasting in Salesforce or similar CRM.
  • Confident presenting to, negotiating with, and influencing senior stakeholders.
  • Data-driven approach to pipeline management and sales strategy.
  • Thrives in fast-paced, high-growth environments without large-company resources.
  • Tech-savvy: with experience using CRMs, and tools Google Workspace, Trello, Slack. You can pick up our product with ease, and the supporting business systems and our product.
  • Able and willing to travel regularly across the US for customer meetings, industry events, and in-person sales activity, with a valid driver’s license. This may also include some travel to our Brooklyn HQ for team events, training, planning, and Team connection!
  • NY/NJ Based Candidates: able to work in a hybrid model from our Brooklyn HQ, balanced with field travel and work-from-home.

Nice To Haves

  • Industry experience in food distribution, wholesale, or hospitality is advantageous but not essential.
  • Advanced Salesforce expertise (dashboards, reporting, forecasting).
  • Established network across US wholesalers, processors, distributors, or industry associations.
  • Early-stage or scale-up sales experience in the US market.
  • Familiarity with the foodservice supply chain (procurement, pricing, logistics).
  • Experience in global companies.

Responsibilities

  • Exceed sales targets by building relationships with key accounts, nurturing those relationships into opportunities, and converting those opportunities into revenue.
  • Balance quick wins with longer, complex sales cycles, securing both immediate impact and long-term customer partnerships.
  • Build and maintain a high-quality pipeline, using Salesforce as the single source of truth for all activity and forecasting.
  • Identify, prioritise, and qualify businesses across the US food distribution and hospitality sector.
  • Lead businesses through the full buying journey, from discovery and consultative solution selling to contract negotiation and handover to the onboarding team.
  • Apply a solution-led approach, ensuring Fresho’s platform is positioned to directly solve industry pain points.
  • Regularly analyse sales data to refine strategy, improve pipeline velocity, and ensure reliable deal flow.
  • Cultivate strong relationships with customers, decision-makers, and industry thought leaders to establish Fresho as a trusted partner.
  • Actively gather market and customer feedback, sharing structured insights with Product and other teams to shape Fresho’s evolution.
  • Stay up to date with new product features and industry trends, articulating their value to prospects and existing accounts.
  • Partner closely with SDRs to shape prospecting strategies and ensure strong pipeline generation.
  • Provide guidance, coaching, and feedback to SDRs to help develop their skills and accelerate overall team success.
  • Act as a senior contributor within the sales team, sharing best practices and helping raise the bar across the pod.

Benefits

  • Uncapped commissions
  • Employee Stock Options
  • 20 days PTO
  • 10 days sick leave
  • 11 public holidays per year
  • Medical coverage with a choice of Cigna PPO plans
  • Base medical plan option fully funded by Fresho for individual coverage
  • Tax-advantaged health accounts access (HSA/FSA/Dependent Care/Commuter benefits)
  • Fertility support
  • Fresho funded life insurance
  • Dental and vision coverage, with company contributions
  • 401(k) retirement plan access
  • LinkedIn Learning Subscription with weekly work time dedicated to growing new skills
  • Mentoring program
  • Procaffeinating Wednesdays where the coffee’s on us + in office coffee machines
  • Weekly fresh fruit in the office
  • Regular socials (with snacks and drinks of course!)
  • Fresho merch
  • Referral bonuses
  • Employee Assistance Program (EAP)
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