Business Development Executive

Util-Assist Inc.•Toronto, ON

4d•CA$150,000 - CA$200,000•Hybrid

About The Position

Util-Assist is a leading consulting and services partner to electric, water, and gas utilities across North America. We help utilities navigate digital transformation—empowering them with smart technology, data-driven solutions, and customer-first services. From outage communications to billing support and grid security, we’re reshaping how utilities serve their communities. At Util-Assist, our people are our power. We foster a flexible, supportive workplace grounded in four core values: Deliver Excellence, Put People First, Do the Right Thing, and Be Humble. Recognized as a Great Place to Work®, we offer rewarding, purpose-driven careers where you can grow, innovate, and make a real impact. Learn more at www.util-assist.com. Reporting to the President, the Business Development Executive is responsible for the development and execution of the business development strategy and sales plans for Util-Assist. The successful candidate will lead a team of business development professionals in the establishment of annual sales targets, account plans, and go-to-market strategies to achieve corporate revenue growth objectives.

Requirements

Bachelor’s degree in Business, Marketing, Engineering, or related field; MBA considered an asset
Minimum 10+ years of sales and business development leadership experience within the utility industry
Proven success driving revenue growth, market expansion, and strategic partnerships
Experience leading and developing high-performing sales teams
Strong background in enterprise sales, account planning, and revenue forecasting
Experience with formal sales methodologies and CRM platforms
Established network within the Canadian utility sector
Experience managing complex sales pursuits, negotiations, and contract execution
Valid driver’s license and ability to travel as required
Strong knowledge of sales strategy, business development, and account management
Deep understanding of the Canadian utility industry and market trends
Experience with sales methodologies, pipeline management, account planning, and revenue forecasting
Advanced ability to develop sales and marketing strategies in a technology and professional services environment
Advanced leadership and team management skills
Expert negotiation, contract development, and proposal writing skills
Expert pricing, quote development, and commercial strategy skills
Strong financial and business acumen, including budgeting and forecasting
Advanced MS Office and presentation skills
Experience with CRM systems, sales analytics, and reporting tools
Knowledge of utility modernization, AMI, and digital transformation initiatives is an asset

Nice To Haves

MBA considered an asset
Knowledge of utility modernization, AMI, and digital transformation initiatives is an asset

Responsibilities

Define overall strategy for sales, lead generation and go-to-market partnerships and develop short and long-term plans and targets to reach growth and profitability goals.
Create and implement business and market strategy for new and existing services to create effective market growth strategies.
Establish, manage and review the full cycle sales process to drive revenue, grow the business and drive opportunities through sales stages more effectively and efficiently.
Collaborate with finance to establish rate carts and pricing for services offered.
Implement and maintain a corporate CRM to manage the sales pipeline and leads.
Understand the target market, market trends, new technology, customer business issues and the competitive environment.
Build, nurture and establish formal agreements with key go-to-market partners to sell joint solutions.
Guide external communications to the market across all channels and build brand awareness for Util-Assist products and services.
Track competitive market share, win/loss data and fully understand competitive selling strategies.
Represent the organization in customer negotiations, trade shows, seminars and conferences.
Ensure a strong understanding of the marketplace dynamics, including competitive and customer trends.
Build and manage the department’s annual budget and business plan and provide regular reporting regarding sales and marketing objectives to the executive.
Ensure that the sales funnel and pipeline development is in line with industry standards and best practices for technology-based solutions.
Provide people leadership and direction to direct reports through coaching, development, performance management and resource planning.
Participate in the recruitment and selection process and provide orientation and guidance for all new hires within the Business Development organization.
Provide leadership to direct reports to ensure they exceed and are accountable for key performance objectives in terms of sales, profitability and pipeline development.