Brand Manager

TacoriGlendale, CA
$110,000 - $120,000

About The Position

Tacori is looking for a highly organized, creative, and strategic Brand Manager to support the development and delivery of brand, social, campaign, content, and retail marketing initiatives. This role sits within the Brand & Creative team and is responsible for helping bring the Tacori brand to life across multiple touchpoints, from social content and campaign briefs to retailer assets, research, copywriting, presentations, and day-to-day project execution. The ideal candidate is equal parts strategic thinker, creative partner, and detail-oriented project driver. The Brand Manager will work closely with the Head of Brand & Creative, internal creative team, project manager, social agency, PR, digital, sales, and external partners to ensure all work is on brand, on brief, and delivered on time.

Requirements

  • 3–5+ years of experience in brand marketing, social media, content, creative strategy, or integrated marketing.
  • Experience managing agencies, freelancers, or external creative partners.
  • Strong understanding of social media, content planning, and platform-specific creative.
  • Excellent briefing skills, with the ability to turn business needs into clear creative direction.
  • Strong project management instincts and comfort managing multiple priorities at once.
  • Strong writing skills, with an eye for tone, detail, and brand consistency.
  • Ability to think strategically while also managing the details needed to get work delivered.
  • Strong presentation-building skills and ability to synthesize research, feedback, and ideas clearly.
  • Collaborative, proactive, organized, and comfortable working in a fast-moving environment.

Nice To Haves

  • Experience in luxury, fashion, beauty, jewelry, bridal, lifestyle, or premium consumer brands preferred.

Responsibilities

  • Support the Head of Brand & Creative in developing brand campaigns, content initiatives, product launches, retailer assets, and marketing programs.
  • Translate brand strategy into clear, actionable briefs for internal teams, agencies, freelancers, and creative partners.
  • Help ensure all creative work is aligned with Tacori’s brand identity, tone of voice, visual standards, and campaign objectives.
  • Review creative work with a critical eye, ensuring concepts are on brief, strategically sound, and appropriate for the channel.
  • Support the development of presentations, recap decks, executive updates, and internal alignment materials.
  • Manage the day-to-day relationship with Tacori’s social agency, including briefing, feedback, timelines, content planning, and approvals.
  • Partner with the social agency to develop monthly content calendars, campaign content, social-first concepts, and always-on storytelling.
  • Ensure social content feels elevated, brand-right, and aligned with the broader marketing calendar.
  • Review social captions, creative, influencer concepts, trend recommendations, and platform-specific executions.
  • Track social performance, gather learnings, and help translate insights into future content recommendations.
  • Partner closely with the Project Manager to ensure all brand and creative projects stay on track, on brief, and on timeline.
  • Help manage project inputs, feedback rounds, approvals, asset needs, and next steps across multiple workstreams.
  • Coordinate with internal teams including creative, digital, PR, sales, merchandising, product, and retail to gather information and move work forward.
  • Keep stakeholders aligned on project status, priorities, outstanding needs, and upcoming deadlines.
  • Flag risks, gaps, or misalignment early and help solve issues before they impact delivery.
  • Conduct research to support brand strategy, campaign development, social planning, product launches, partnerships, and cultural opportunities.
  • Monitor competitor activity, luxury jewelry trends, fashion, bridal, social trends, cultural moments, and relevant consumer behavior.
  • Compile findings into clear, useful summaries that help inform creative and strategic decisions.
  • Support the team in identifying opportunities for Tacori to show up in a more modern, relevant, and differentiated way.
  • Write and refine copy for social captions, campaign materials, retailer assets, internal presentations, product storytelling, and other brand touchpoints.
  • Contribute to creative concepts, content ideas, campaign territories, social-first activations, and launch storytelling.
  • Help maintain consistency in Tacori’s tone of voice across channels.
  • Partner with creative, PR, digital, and external writers to ensure messaging is clear, elevated, and brand appropriate.
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