XERO Brand Manager
About The Position
World Enterprises is the parent company behind several leading window cleaning brands, including WCR, Sörbo, and XERO. XERO designs and builds premium waterfed poles and gear for professional window cleaners across the country. Our customers are serious pros who talk about us online every day. They troubleshoot, share their work, and they notice everything. We need someone who notices everything too. This role is for someone who is creative yet practical, curious, and has a knack for identifying emerging trends. The ideal candidate is an excellent communicator, proactive in problem-solving, and enjoys tackling new challenges. No prior experience in window cleaning is necessary, as the company will provide industry-specific training. The Brand Manager will act as the central point of contact for all things XERO, akin to a head coach of a sports team, understanding all aspects and directing strategy.
Requirements
- Curiosity and drive.
- Ability to learn quickly.
- Proactive problem-solving skills.
- Excellent communication skills.
- Ability to work independently and take initiative.
- Comfortable with social media platforms and online communities.
- Ability to analyze trends and data.
Nice To Haves
- Experience building websites.
- Experience managing social media or online pages for businesses.
- Experience with AI for automation.
- Experience in brand management.
- Experience in the window cleaning industry.
Responsibilities
- Own any XERO problem that shows up online until it's fixed, publicly and internally.
- Check Reddit, industry Facebook groups, and forums daily for XERO talk.
- Watch for anything that affects how people see XERO, and respond to it.
- Act as the hub between production, sales, and customer service so information flows through you.
- Bring quality issues to production fast and clearly.
- Track competitors and how XERO stacks up.
- Reply to comments and messages across XERO's channels.
- Treat every post as an experiment: test formats, hooks, lengths, and topics.
- Bring the video team ideas backed by data and community insight.
- Find XERO fans, power users, and creators, and turn them into content we can share.
- Send a weekly report: what worked, what didn't, and what we're changing.
- Plan topics, research trends, and own the XERO content calendar.
- Handle the everyday stuff: reviews, customer questions, promos, and giveaways.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
