Brand Manager

Jayco Inc•Middlebury, IN

2d•Hybrid

About The Position

This position exists to assist in the development of marketing strategies for maintaining and strengthening specific brands while performing a variety of marketing related activities, including the oversight and management of these brands and marketing initiatives.

Requirements

Requires 3 to 5 years of related experience and BA/BS in marketing or related field.
Requires the ability to communicate effectively, both orally and in writing, with company personnel and outside agencies.
Requires the ability to develop and maintain highly collaborative cross-functional internal and external relationships.
Must possess good analytical and organizational skills.

Responsibilities

Assist in developing the vision for the brand’s marketing strategy.
Execute the brand’s marketing strategy by leading and providing direction to the creative and communications teams.
Collaborate with sales and marketing teams to provide value added marketing initiatives.
Promote specified brands through social media, websites, external communications, events and other brand marketing strategies.
Develop advertising and literature, photography, videos, POP materials, sales materials and press releases/media relations for assigned brands.
Manage marketing activities related to product launches.
Assist sales team on dealer promotions.
Assist Events Manager in the coordination of brand centric events and other special products.

Benefits

Medical Insurance plan options, HSAs, and FSAs
Family Care Clinic for employees and dependents enrolled in a Jayco medical plan (IN only)
Dental Insurance
Vision insurance
Disability and Life Insurance
401k plan with an annual discretionary match
Wellness Benefits
On-site Fitness Center access (IN only)
Health Clinic for employee use (IN only)
Employee Assistance Program (EAP) Benefits