Brand Manager - Adhesives

Henkel group•Mississauga, ON

8d•$90,000 - $115,000•Hybrid

About The Position

This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings. At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

Bachelor's degree in Marketing, Business Administration, Commerce, Communications, or a related field.
5 years of experience in Brand Marketing, Product Marketing, Trade Marketing, or related commercial functions.
Experience managing integrated marketing campaigns and product launches.
Strong analytical skills with the ability to translate insights into business actions.
Experience working with agencies, creative development, and digital marketing platforms.

Nice To Haves

MBA or advanced degree considered an asset.
Professional marketing certifications in Digital Marketing, Brand Management, Analytics, or Shopper Marketing are a plus.
Experience in the Building Industry and/or in Consumer-Packaged Goods is considered an asset.

Responsibilities

Develop and execute integrated marketing programs that support brand growth and business objectives.
Lead product launches, line extensions, and go-to-market execution across multiple channels.
Manage digital marketing initiatives including website optimization, paid media, social media, content marketing, and influencer partnerships.
Translate consumer insights and performance data into actionable strategies and recommendations.
Collaborate with Sales and Customer/Trade Marketing teams to deliver impactful customer-facing programs.
Support packaging innovation and product communication initiatives that strengthen brand differentiation.
Manage creative development and content production across digital, retail, and promotional channels.
Measure campaign performance and identify opportunities to improve effectiveness and ROI.
Work with Channel Marketing to coordinate trade shows, customer events, and industry engagement programs.
Ensure consistency of brand standards across all consumer and customer touchpoints.