Brand Manager

Horizon Organic Dairy, LL • Broomfield, CO

24d • $115,000 - $140,000 • Hybrid

About The Position

A Brand Manager - Innovation (BMI) at HFB shapes the innovation pipeline, leads cross-functional project teams, supports research initiatives, analyzes data, builds business cases, and works closely with brand and commercial partners to execute innovation. A BMI is an experienced brand marketing or innovation professional with responsibility for 3-5 projects/year.

Requirements

• Bachelor’s degree or equivalent experience
• 4+ years marketing, brand, R&D, insights and analytics, or innovation experience
• Prior CPG/food & beverage experience on consumer facing brands
• Stage-Gate experience
• Strong ability to launch and scale innovation platforms
• Strong comfort with consumer and/or category research techniques/concept validation
• Strong experience managing projects through a stage-gate process
• Ability to build P&Ls/business cases
• Ability to build sales presentation materials and influence category buying decisions
• Strong team contributor; developing leadership skills
• Growth mindset, coachability
• Strong communication skills

Nice To Haves

• MBA or equivalent experience
• Prior experience working within board/PE-led companies
• Prior experience building mission-centric brands and/or natural products

Responsibilities

• Lead execution of innovation, PPA, line-extension, network optimization, and COG optimization initiatives
• Lead execution of packaging and integrated marketing efforts.
• Develop business cases and stage gate documents for presentation at governance.
• Build demand and supply plans for assigned innovation in partnership with brand and commercial partners.
• Strongly engaged in research initiatives
• Manage innovation budgets.
• Help optimize Stage Gate processes and WOW
• Develop sales presentation materials in partnership with commercial, brand, and category management.
• Demonstrate corporate values and supports culture optimization initiatives.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level