Brand Manager - Hero

Church & Dwight Co., Inc.•Princeton, SC

3d•$110,900 - $157,900•Hybrid

About The Position

Church & Dwight is seeking a Brand Manager - Hero, to join their team. This role is responsible for managing the #1 acne brand in America, requiring a blend of traditional CPG rigor and disruptive brand hustle. The Brand Manager will own key business areas from insight to execution, lead brand partnerships and retail relationships, and contribute to a major brand recharge across all consumer touchpoints. The ideal candidate is energized by big ambition, cross-functional collaboration, and moving with purpose.

Requirements

BA/BS required
5-8+ years in marketing (CPG, OTC, personal care, or related categories)
Experience owning or influencing a P&L and delivering measurable business results
Familiarity with consumer research tools and syndicated data (e.g., Circana, Numerator, Scintilla)
Mastery of market analysis, consumer research, and data-driven decision-making, with the ability to transform insights into action with speed and conviction
Strong communication and presentation skills with the ability to build narratives that move people
Organized, resourceful, and relentlessly prioritized. You move quickly, collaborate generously, and operate confidently when things aren't perfectly defined

Nice To Haves

MBA strongly preferred
Beauty experience strongly preferred
Experience building compelling sell-in stories for retail customers and presenting in front of buyers preferred

Responsibilities

Leverage consumption data, lead share modeling, and category analytics to uncover opportunities and fuel smarter decisions across the business.
Lead brand architecture and partner with creative to roll out a new look and feel across every consumer touchpoint.
Identify brands, creators, or talent to partner with on Hero, owning the partnership strategy, planning, and execution.
Partner with sales to bring the brand story to retail customers, build joint plans, and drive profitable growth as the brand lead for 1-2 key retailers.
Lead strategy through execution for US-based commercial innovation, including managing project transfers and building a formal approval process.
Contribute to monthly PPR forecasting, partnering with leadership, brand, and sales to align on financial targets.
Own brand budget planning, tracking, and allocation with discipline and accountability.
Collaborate across Sales and Ops to manage inventory position, communicate shifting targets, and evaluate ongoing opportunities.
Track consumer behavior, competitive moves, and cultural shifts, and pivot plans with confidence and speed.