Brand Manager- Expert
About The Position
This Job Posting is for an existing vacancy. Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. Do you want to be part of a dynamic, fast-paced team in Haleon Canada? Are you an individual with an entrepreneurial mindset, not fazed by ambiguity and with a desire to be part of the Marketing team? If so, the Brand Manager- Expert role could be a good fit for you. Reporting to the Wellness Category Lead, the Brand Manager - Expert is responsible for the overall leadership and management of both short and long term, health care professional (HCP) performance through sound strategic thinking and excellence in execution. This person will work in close collaboration with a variety of cross-functional partners including sales, finance, operations, medical affairs, regulatory affairs, global colleagues and external agencies to harness company’s resources to move their brands forward. While reporting to the Wellness Category Lead, this role may support brands outside of the Wellness portfolio.
Requirements
- Undergraduate University Degree
- 3-5 years of pharmaceutical sales and/or marketing experience in OTC marketing
- Experience partnering with brand teams, pharmaceutical sales teams, medical affairs, regulatory and Compliance
- Proven leadership across disparate teams with clear communication, direction, and prioritization
- Experience in pharmaceutical product and core capability training
- Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix org
- Proven experience in delivering insights-based consumer communications delivering brand share growth
- Must have the ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands
- Strong financial capabilities
- Proficient in MS
Nice To Haves
- Experience working in a fast paced, entrepreneurial environment preferred
- BSc/MBA
Responsibilities
- Develop, adapt, and refine strategic direction for assigned brands, grounded in superior healthcare professional (HCP) and consumer/patient insights, aligned to overarching brand strategies
- Drive superior execution of HCP programs and plans to bring the brand strategies to life, including for example media, creative development, sampling, conventions, associated customer facing plans (sales, medical)
- Execute with excellence the marketing / commercial plan, tracking results on key brand/HCP programs, recommending course correction as necessary based on performance vs. Key Performance Indicators
- Brand Creative projects leadership (From creation / adaptation to execution)
- Build strategic partnership with HCP sales team(s) in order to collaborate and integrate all aspects of the brand objectives and drivers of growth
- Member of innovation project teams to provide HCP insights, claims development, sampling strategy, HCP strategy and launch plan
- Active member of global and U.S. business teams as required
- Manage HCP advertising and promotional spend
- Share knowledge and best practices with other commercial, regulatory and medical departments
Benefits
- Competitive compensation and annual bonus package
- Comprehensive and flexible benefits program from day 1
- Defined contribution pension plan with employer contribution
- Optional Haleon Savings Plan with employer matching
- 26 weeks of fully paid leave for all new parents, regardless of gender or sexuality
- Inclusive, diverse, and collaborative culture
- Commitment to development and career progression
- Hybrid model
- Modern office located in Mississauga
- Fitness centre, annual fitness subsidy, and bistro onsite
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
