Brand Management Specialist

McDermott Will & Emery•Boston, DC

7d•Onsite

About The Position

McDermott Will & Schulte is a leading global law firm seeking a highly organized and detail-oriented Brand Management Specialist to support the day-to-day operations of the firm’s brand management function. This role focuses on branded merchandise, brand platform support, and request coordination within an award-winning, data-driven Marketing, Brand and Communications, and Business Development team. The Specialist will play a critical operational role in ensuring the efficient execution of brand initiatives across the firm, managing the branded merchandise program, supporting the Brand Center and digital asset ecosystem, and coordinating brand and creative requests. This position requires a detail-oriented individual capable of managing multiple workflows while maintaining brand consistency and operational efficiency.

Requirements

Bachelor’s degree
Between three to five (3–5) years of experience in brand management, marketing operations, creative operations, or a related field
Proven experience in a junior-level marketing, brand, or operations role, preferably within professional services, corporate environments, or agencies
Strong attention to detail and organizational skills, with the ability to manage multiple workflows and high-volume requests
Proactive, solutions-oriented mindset with a focus on efficiency and continuous improvement
Strong organizational skills and exceptional attention to detail, with the ability to manage high-volume, multi-step processes
Ability to manage multiple priorities and meet deadlines in a fast-paced environment
Excellent communication and collaboration skills, with a service-oriented mindset
Proactive, solutions-oriented approach with a willingness to learn and adapt

Nice To Haves

Experience working with project management tools (e.g., Wrike or similar) and digital asset management platforms is a plus
Familiarity with branded merchandise, vendor coordination, or production processes preferred

Responsibilities

Manage end-to-end operations of the firm’s branded merchandise program, including both online store and custom orders.
Oversee inventory tracking, ordering, fulfillment, and ongoing maintenance of the online merchandise store.
Coordinate custom merchandise requests across the firm, including intake, vendor coordination, production timelines, tracking, and delivery.
Partner closely with internal teams to support merchandise needs tied to firm initiatives and events.
Maintain accurate records of orders, inventory, and usage to support reporting and cost control.
Support ongoing maintenance and organization of the Brand Center and digital asset management platform.
Assist with uploading, tagging, and organizing brand assets to ensure ease of access and usability.
Help monitor platform usage and support user inquiries, troubleshooting, and issue resolution.
Contribute to continuous improvement of platform workflows and processes.
Assist in managing incoming brand and creative requests through the project management system.
Support intake, briefing, and routing of requests to appropriate Brand, Creative, and Content team members.
Help monitor request volume, timelines, and workflow to ensure efficient execution and adherence to service levels.
Coordinate with internal teams and external vendors as needed to support delivery.
Support operational management of firm domains and trademarks, including coordination with internal stakeholders and external vendors/partners.
Assist with business card management and related brand standards oversight.
Coordinate firm headshot operations, including scheduling, vendor coordination, asset tracking, and distribution support.
Contribute to brand education and training efforts, including preparation of materials and coordination of sessions.
Support special projects and operational initiatives as needed to enhance team efficiency, consistency, and scalability.
Assist with quality control reviews to ensure adherence to brand standards across materials and platforms.