Brand Designer (Remote)

Rula•,

3d•$118,000 - $136,800•Remote

About The Position

Rula is a remote-first mental healthcare company focused on providing evidence-based, compassionate care and reducing stigma around mental health. The Brand Designer will join the Creative Studio team and create work that connects Rula with employers, healthcare providers, and the people they serve. The role primarily supports B2B marketing, translating audience insights and strategic messaging into creative across campaigns, digital experiences, print, and events. The designer will also contribute to broader Creative Studio projects and help shape Rula’s brand as the company works to become the most trusted brand in behavioral health. Applicants must be based in the United States; Rula currently hires in most states except Hawaii.

Requirements

At least 5 years of professional experience in brand, visual, or marketing design within an in-house team, agency, or freelance practice.
A portfolio demonstrating strong design fundamentals, including typography, composition, hierarchy, and use of imagery across digital and print work.
Proficiency in Figma and Adobe Creative Cloud.
Experience preparing files for digital delivery and print production.
Experience collaborating with writers, marketers, and other designers, presenting design thinking, and incorporating feedback.
Ability to manage multiple projects, explain design decisions and tradeoffs clearly, and maintain consistent quality within agreed timelines.
Experience independently owning campaign design from an audience-informed brief through concept, production, and delivery, with creative leadership feedback.
Experience supporting B2B marketing, sales enablement, or partner marketing, including campaigns connecting business-facing and consumer-facing audiences.

Nice To Haves

Experience in healthcare or another field where clarity, trust, and sensitivity are central.
Motion design or animation skills, including bringing brand ideas to life through movement across digital campaigns and other touchpoints.
Experience strategically using AI to streamline design workflows and expand creative exploration at scale, with sound judgment about its value and how to maintain quality.
Experience building templates, asset libraries, or modular design systems that support customization and efficient production.

Responsibilities

Translate audience insights and strategic messaging into compelling creative for B2B marketing.
Design campaigns and materials across digital experiences, print, and events.
Contribute to projects across the Creative Studio and help shape how the Rula brand is presented.
Own campaign design from an audience-informed brief through concept, production, and delivery, incorporating creative leadership feedback.
Collaborate with writers, marketers, and other designers; present design thinking and incorporate feedback.
Manage multiple projects, explain design decisions and tradeoffs, and maintain quality within agreed timelines.
Prepare files for digital delivery and print production.

Benefits

100% remote work environment with working hours intended to support work-life balance.
Transparent pay ranges regardless of where employees live in the United States.
Medical, dental, vision, life, and disability benefits, plus FSA/HSA.
Access to a 401(k) plan.
Generous time-off policies, including two company-wide shutdown weeks each year for most employees.
Paid parental leave for birthing, non-birthing, adopting, and fostering parents.
Employee Assistance Program supporting mental and physical health.
Quarterly department stipend for team-building activities or in-person gatherings.
Community and employee resource groups.
New-hire home office stipend and a $50 monthly stipend to help cover internet or cell phone expenses.
Year-round wellness initiatives and a $50 monthly wellness stipend.