Brand Designer

Armstrong Group•Wheeling, IL

2d•Hybrid

About The Position

The Ziegenfelder Company is seeking a Brand Designer to lead strategic and tactical design activities across its portfolio of owned, licensed, private-label, and co-manufactured products, as well as company communications. The role turns business, customer, and product opportunities into clear, compelling, commercially ready visual work, helping shape how the company and its brands are understood and valued by customers, consumers, employees, licensors, suppliers, and the broader marketplace. The Brand Designer owns packaging design and artwork and develops consumer communications, sales materials, digital content, and corporate branding. The position leads design projects from initial brief through production delivery, manages multiple assignments and deadlines, collaborates with internal teams and outside creative partners, and maintains quality and organized design assets. This is the sole internal design resource on a small marketing team of 3–5 members. The role is full-time and hybrid eligible, with compensation commensurate with qualifications and experience. Applicants should submit a resume and professional portfolio.

Requirements

Bachelor’s degree in graphic design, visual communication, or a related field.
At least 3 years of professional design experience in retail, agency, or in-house environments.
Thorough knowledge of and experience with Adobe Creative Cloud applications, including Illustrator, InDesign, and Photoshop.
Knowledge of packaging production processes, print specifications, and materials, including experience with packaging dielines and production-ready artwork.
Understanding of commercial printing, prepress, color management, typography, layout, file preparation, and packaging production.
Strong communication and presentation skills, including the ability to explain design decisions and incorporate constructive feedback.
Project management capabilities, attention to detail, and ability to manage a project portfolio reliably in a dynamic industry.
Experience working with brand standards and ability to create designs that express a consistent visual identity.
Adaptability and accountability in a fast-paced, entrepreneurial environment.
Proficiency with Microsoft 365 tools, including PowerPoint, Outlook, and Teams.
Strong PowerPoint design skills and ability to create polished, executive-ready presentations.

Nice To Haves

Strong preference for consumer-facing design experience.
Experience in the food, beverage, or CPG industry is strongly preferred.

Responsibilities

Translate marketing objectives, insights, and briefs into designs for packaging, consumer communications, sales materials, website and social media content, and other deliverables.
Own packaging design and artwork across Budget Saver®, Twin Pops, Monster Pops®, private-label, licensed, and co-manufactured products.
Evaluate design elements against brand equity and visual brand standards to create a consistent, compelling, differentiated voice for each brand.
Support and maintain consistent internal and external corporate branding across presentations, communications, recruiting, facilities, events, trade shows, and other touchpoints.
Create customer-ready concepts for retailer presentations, line reviews, innovation meetings, private-label discussions, licensing conversations, and new business opportunities.
Develop product sell sheets, sales sheets, catalogs, brochures, one-pagers, capability decks, promotional materials, retailer materials, and other sales tools.
Lead design processes from creative brief through concept, review, refinement, final design delivery, and production.
Manage multiple assignments and deadlines, proactively communicating status, risks, questions, and next steps.
Collaborate with internal teams, external agencies, vendors, and other creative partners on design initiatives.
Manage outside creative resources when specialized expertise, additional capacity, or production support is needed, and build productive relationships with printers, packaging suppliers, photographers, and agencies.
Conduct detailed quality-control reviews of copy, dimensions, color, brand consistency, and production feasibility.
Maintain an organized, accessible library of source files, templates, brand assets, and documentation.
Contribute as an engaged member of a small marketing team, remaining open to learning and assisting with projects in varied capacities as business needs require.