Brand Coordinator - Entertainment

Authentic Brands Group•Los Angeles, CA

About The Position

The Brand Coordinator provides day-to-day administrative and operational support to the Entertainment Brand team, managing projects and duties that keep the team organized and on track. The role supports a high-profile entertainment brand across multiple product categories and global regions, coordinating brand initiatives, licensing activity, creative materials, and business data. It also contributes to sales and royalty forecasting, performance analysis, and competitive research.

Requirements

  • Bachelor’s degree or equivalent relevant experience.
  • Enthusiastic, high-energy professional with a can-do attitude.
  • Highly motivated self-starter with a strong interest in learning about brand management.
  • Flexible and adaptable, comfortable with uncertainty and unexpected changes.
  • Working knowledge of retail math.
  • Experience with Microsoft Word, Excel, and PowerPoint.

Responsibilities

  • Oversee daily operational support for the Entertainment Brand team.
  • Manage the team calendar and coordinate calls and meetings with internal colleagues and external licensing partners.
  • Assist with budget planning and management, and maintain internal and external contact lists.
  • Attend meetings and calls with colleagues and licensees, take notes, and prepare summaries for record-keeping and distribution.
  • Track meeting action items and deliverables and ensure timely follow-up across teams.
  • Develop and maintain product calendars, and prepare agendas and notes for meetings as requested.
  • Support a high-profile entertainment brand across categories such as apparel, consumer products, content, and partnerships.
  • Support large-scale brand initiatives, retail launches, and co-branded partnerships across LATAM, EMEA, and APAC.
  • Coordinate with internal departments and external stakeholders to deliver brand materials and approvals on time.
  • Collect and organize brand assets and creative materials for internal and licensee use; archive creative approvals, content calendars, and visual materials.
  • Work with Business Development to enter and update licensing term sheet, amendment, and renewal data in Salesforce accurately.
  • Compile and track licensing partner business performance and compliance data, including insurance certificates, quarterly royalty reports, and sales forecasts.
  • Coordinate licensee product requests for photoshoots.
  • Assist with reviewing CADs and packaging and participate in style guide, marketing, and trend guide meetings.
  • Develop knowledge of the entertainment brand through brand book study and review, and suggest updates that align with the brand message and market.
  • Request and enter licensee sales and royalty forecasts into databases and systems.
  • Review and update deal terms for licensed partners.
  • Analyze sell-through, royalty trends, and retailer market performance to inform quarterly business reviews.
  • Work with Financial Planning & Analysis and licensing partners to collect and review sales projections and forecasts.
  • Prepare financial analysis recaps for the brand portfolio, including analyses by retailer or product category, as needed.
  • Assist with competitive analysis by monitoring the brand’s competitive set through online research and store visits.
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