On Premise premium portfolio/Bond & Royal National Manager

Sazerac Company•United States,
•Remote

About The Position

The Bond & Royal National Account Manager is a hybrid National/Regional Account Manager and Sales Manager responsible for managing and developing the On Premise Premium Portfolio (Bond & Royal) Managers. The role requires strong organizational and technical skills, including coaching the team to manage schedules and business through Sazerac systems such as KARMA and IDIG. The National Manager provides consistent updates to the Global Director of On Premise about individual and group performance trends and works with National Account Managers to develop the premium business in chains. The position may be based remotely, with ideal base locations in AZ, CA, CO, DC, FL, GA, IL, NY, TN, or TX, and requires travel up to 50%. The manager also owns a group of regional on- and off-premise accounts, supports the Bond & Royal team’s training and performance, and coordinates sales planning, account execution, and brand programming.

Requirements

  • Experience in training, coaching, and curriculum development.
  • At least 5 years of on-premise chain sales and/or marketing experience.
  • At least 3 years of analysis and reporting knowledge.
  • At least 3 years of brand marketing or trade marketing experience.
  • At least 5 years of relevant sales/marketing experience.
  • Ability to travel up to 50%.
  • Ability to work remotely.

Nice To Haves

  • National account or key account experience in on- and off-premise channels.
  • At least 2 years of control state experience.
  • At least 3 years of event management experience.

Responsibilities

  • Provide increased training and accountability and drive performance deliverables for the Bond & Royal team.
  • Work with the National Account team on cocktail strategies, custom programs, and event conceptualization and execution.
  • Liaise between Portfolio Managers and Sazerac Sales teams, driving top-down planning against the Bond & Royal plan.
  • Provide monthly tracker updates to the General Manager on Portfolio Managers’ progress against their rate-per-case budgets.
  • Assist the General Manager in building sales tools for the Bond & Royal team to use in market.
  • Act as a Key Account Manager for a group of regional on- and off-premise accounts, driving results and expanding the Bond & Royal footprint.
  • Achieve assigned KPIs, including distribution, menu placements, and volume incentives for assigned key accounts.
  • Attend Quarterly Business Reviews with strategic wholesale partners and Sazerac sales teams to ensure execution of the Bond & Royal annual plan.
  • Coordinate and participate in on-premise blitzes for the full Bond & Royal portfolio and individual strategic brands.
  • Prepare and deliver presentations and sales targets for sales teams to execute.
  • Ensure consistent pricing and messaging for Bond & Royal brands across the region.
  • Work with brand teams to develop a social media strategy and content to recruit and maintain a consumer base.
  • Develop cocktail suggestions, food pairings, and techniques, and deliver training for sales teams, wholesalers, and key accounts using digital channels.
  • Provide updates to the Global Director of On Premise on individual and group performance trends.
  • Coach the team on schedule and business management using Sazerac systems, including KARMA and IDIG.
  • Work with National Account Managers to develop the premium business in chains.
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