Beverage Activation Specialist (Brand Ambassador)

Shop Trulieve•Pensacola, FL

8d•Hybrid

About The Position

This field-based role supports Trulieve’s growing beverage business, focusing on in-market execution including beverage sampling, merchandising, shelf stocking, and events. The position works closely with Sales Activators to support sales goals and brand visibility. It is an ideal role for someone who enjoys being in the field, working at events, and bringing brands to life at retail. Trulieve is one of the fastest growing industries in the nation, and this role offers the opportunity to help others in need through their efforts by providing patients with relief through trusted products. Trulieve's products are designed to alleviate symptoms associated with serious medical conditions such as cancer, and their specially trained staff works with physicians to provide the right products and dosages for compassionate care.

Requirements

Must be at least 21 years of age
Possess a valid driver’s license
Willingness to Travel as needed to support business and team goals
Regular evenings and weekends are expected (event-heavy role)
Field marketing, brand ambassador, retail, or merchandising experience preferred
Comfortable and competent working independently in the field
Reliable, organized, and professional in retail environments

Nice To Haves

Beverage, cannabis, or CPG experience is a plus, but not required

Responsibilities

Team leadership and development
Execute beverage samplings at off-premise retail locations
Support merchandising and shelf stocking to improve visibility and availability
Execute beverage sampling and brand activations at events, festivals, and promotional activations
Set up and break down sampling displays and POS materials
Engage consumers and represent the brand in a professional, approachable way
Complete post-event recaps and feedback
Travel regularly within your assigned region to support field needs