About The Position

The Beauty Counter Manager leads a team of Beauty Advisors and manages all aspects of a specific cosmetics brand. The role combines team leadership, customer engagement, and sales ownership, delivering personalized consultations, expert product application, and service tailored to customers’ beauty and style preferences. The Counter Manager builds a loyal client base through outreach, follow-up, and consistent personalized service; works to meet and exceed sales goals; analyzes business performance; and executes vendor events and promotions in partnership with vendors and store leadership. The role also oversees stock presentation, hygiene standards, merchandising, and team performance to maintain a polished brand experience. The Counter Manager sets a positive example for the team, keeps the counter organized and ready for customers, and stays informed about sales goals, product launches, best sellers, and beauty trends. On the sales floor, the manager welcomes customers, models hospitality, supports merchandising, and ensures testers, signage, pricing, and displays meet brand standards. The position includes coaching the team on loyalty benefits and helping deliver a collaborative, customer-first experience. The position requires dependable attendance and punctuality and flexible availability, including days, evenings, weekends, and holidays. It involves frequent technology use and physical activities including talking, lifting, moving, standing, reaching, stooping, kneeling, crouching, and climbing ladders. The role requires standing for at least two consecutive hours and lifting at least 25 pounds.

Requirements

  • 3–5 years of relevant retail, beauty, or leadership experience preferred.
  • Flexible availability, including days, evenings, weekends, and holidays, with regular, dependable attendance and punctuality.
  • Ability to understand and communicate effectively with customers, co-workers, and supervisors.
  • Ability to read and understand employment policies and safety rules and procedures in English.
  • Ability to manage multiple priorities in a fast-paced environment with strong attention to detail.
  • Flexibility, sound judgment, and a passion for the beauty industry.
  • Ability to stand for at least two consecutive hours and lift at least 25 pounds.
  • Ability to stoop, kneel, crouch, climb ladders, and reach, including above eye level.
  • Close vision, color vision, depth perception, and focus adjustment.
  • Frequent use of computers and other technology, including handheld equipment and cash registers, and ability to process register transactions.

Nice To Haves

  • Relevant retail, beauty, or leadership experience of 3–5 years is preferred.

Responsibilities

  • Lead a team of Beauty Advisors and manage all aspects of a specific cosmetics brand.
  • Deliver exceptional customer service through personalized consultations, expert product knowledge, and product application.
  • Build lasting client relationships and develop clientele through outreach and follow-up.
  • Review and analyze daily, weekly, monthly, seasonal, and annual sales results and implement strategies to grow the business and improve results.
  • Plan and execute in-store and vendor-led events and promotions to drive traffic and engagement.
  • Maintain brand standards through merchandising, hygiene, clean and stocked testers, current signage and pricing, and stock replenishment.
  • Acquire new customers by opening credit accounts and sharing loyalty benefits.
  • Collaborate with vendors, personal stylists, and store leadership to optimize outcomes.
  • Resolve customer concerns professionally and with a customer-first approach.
  • Stay informed about new launches, best sellers, and beauty trends to support team education.
  • Coach and support team members, model collaboration, and help the team meet sales goals.
  • Maintain a polished, organized, and welcoming counter and brand experience.

Benefits

  • Competitive pay and benefits
  • Comprehensive health and wellness coverage
  • 401(k) match
  • Paid time off
  • Eight paid holidays
  • Continuous learning and leadership development
  • Colleague Resource Groups
  • Volunteer opportunities
  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal/financial advice
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