Experienced BDC / Internet Sales Manager

Greenville Automotive Group•Greenville, AL

3d•Onsite

About The Position

Greenville Automotive Group is seeking an experienced, hands-on BDC / Internet Sales Manager to oversee the digital sales process for both Greenville Chevrolet and Greenville Chrysler Dodge Jeep Ram. This leadership position requires ownership of internet leads, CRM processes, appointment performance, online inventory presentation, and the overall digital customer experience. The ideal candidate understands the importance of quick, professional communication and effective online inventory presentation in converting online visitors into dealership customers. This role emphasizes proactive problem-solving and ensuring no sales opportunity is missed.

Requirements

Previous Automotive BDC, Internet Sales, CRM, dealership sales, or similar experience.
Understanding of how to convert internet inquiries into showroom appointments.
Comfortable communicating with customers by phone, text, and email.
Understanding of BDC performance metrics and how to use them for improvement.
Strong CRM and computer skills.
Highly organized and detail-oriented.
Ability to work well independently without constant supervision.
Proactive problem-solver who takes initiative.
Ability to manage multiple priorities in a fast-paced dealership environment.
Good communication skills with employees, managers, customers, and vendors.
Professional attitude and appearance.
Valid driver's license with an acceptable driving record.
Previous automotive BDC / Internet Sales experience is strongly preferred.

Nice To Haves

Experience with Tekion or another automotive CRM/DMS.
Experience with inventory photography.
Experience with dealership websites.
Experience with digital marketing.
Experience with online vehicle merchandising.

Responsibilities

Manage incoming internet leads for both dealerships.
Ensure leads are contacted quickly and professionally via phone, text, and email.
Personally work leads and assist with customer communication.
Schedule, confirm, and follow up on appointments.
Re-engage missed appointments, unsold customers, and older opportunities.
Monitor CRM activity and ensure proper follow-up.
Maintain accurate lead statuses, customer notes, tasks, and appointment information.
Monitor lead response time, appointment set rate, show rate, and sales conversion.
Identify and correct leads or opportunities not being handled properly.
Collaborate with Sales Managers and sales staff to enhance internet performance.
Develop and refine phone scripts, text messages, email templates, and follow-up processes.
Monitor automated and AI-assisted customer communication for accuracy and professionalism.
Identify and resolve CRM, lead-routing, or process issues with management.
Oversee online vehicle presentation, including photography and merchandising.
Photograph new and pre-owned inventory promptly.
Maintain consistent, professional photo standards.
Apply dealership marketing banners and photo overlays.
Monitor inventory listings for missing photos or inaccurate information.
Ensure vehicles are properly merchandised on dealership websites.
Review online inventory for pricing, mileage, equipment, description, or presentation concerns.
Identify vehicles needing additional online exposure or updated merchandising.
Monitor inventory and identify vehicles needing attention in presentation.
Collaborate with Sales, Service, Detail, and Management to ensure high inventory presentation standards.

Benefits

Competitive Compensation
Performance-Based Bonus Opportunities
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Accident Insurance
Cancer Insurance
Short-Term Disability Coverage
Long-Term Disability Coverage
Additional Voluntary Insurance Options
Paid Vacation and Holidays
Career Advancement Opportunities
Professional Development and Training
Degrees@Work Program (with Strayer University for Associate's, Bachelor's, or Master's degrees with little to no out-of-pocket tuition expense)