B2B Marketing Manager

Pubity GroupNew York, NY

About The Position

Pubity Group is a social-first media and entertainment company seeking a B2B Marketing Manager to join their Studio team. The role focuses on executing marketing strategies to ensure the company's commercial story and values reach the market consistently. This involves leveraging press, industry events, awards, and commercial materials to support the sales team in closing deals. The position is execution-focused, bringing pre-defined strategies to life.

Requirements

  • 5+ years of B2B marketing experience, ideally from an agency, social publisher, or media business.
  • A track record of managing PR activity, either directly or through agency and freelancer partnerships.
  • Experience coordinating awards submissions or similar deadline-driven processes involving multiple stakeholders.
  • Ability to project manage the production of marketing materials like sizzles, decks, and one-pagers from brief to delivery.
  • Confidence in running a B2B LinkedIn presence with clear commercial intent.
  • Organized and able to run multiple workstreams simultaneously without losing quality or momentum.
  • Understanding of how the media, social publishing, or agency industry communicates, including what is newsworthy, which awards matter, and which events are worth attending.

Nice To Haves

  • Existing relationships with trade press or industry award bodies in the social/media space.
  • Experience marketing a multi-brand portfolio.
  • Exposure to both UK and US commercial markets.

Responsibilities

  • Decide which industry events Pubity Group should attend and in what capacity, then lead the execution to drive revenue.
  • Manage a PR partner to secure press coverage, bylines, and speaking opportunities for senior leadership.
  • Own the B2B presence on LinkedIn and other relevant channels, ensuring output aligns with brand and serves a commercial purpose.
  • Ensure all marketing touchpoints reflect consistent messaging.
  • Project manage commercial marketing materials, including company sizzles and go-to-market content, from brief to delivery.
  • Lead the awards program end-to-end, from identifying entries to submission and deadline management.
  • Handle requests for merchandise and branded materials, overseeing production and quality control.
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