B2B Digital Marketing Manager (16760-2)
About The Position
We are seeking a B2B Digital Marketing Manager with 4+ years of related experience and a Bachelor's or Master's Degree. This role requires expertise in website development, digital marketing, SEO, and email marketing. The position is full-time, hourly, and fully onsite in Englewood Cliffs, NJ. The successful candidate will have hands-on experience at a global industry leader, Samsung, and will be responsible for optimizing and executing content for Samsung.com/Business, managing email campaigns, and reporting on web and email analytics. This role also involves assisting with various ad-hoc CRM, Operations, and Lead Qualification and Analytics efforts.
Requirements
- Minimum of 4-6 years related experience with Bachelor’s Degree or Master Degree and experience in website development, digital marketing, SEO and email marketing
- Advanced experience with Microsoft Excel, PowerPoint & data analysis
- Ability to effectively communicate to both internal & external stakeholders
- Excellent analytical skills, including proficiency in using web and data analytic tools (Google Analytics, Tableau), excel pivot tables and basic functions for maintaining and creating reports
- Comfortable navigating a complex organization and building cross-functional relationships
- Excellent presentation skills; ability to communicate your ideas and convince an audience using data and visual storytelling
Responsibilities
- Optimize and execute content for Samsung.com/Business (e.g., homepage, product detail pages, marketing landing pages)
- Execute the build of below the fold enhanced content on PDPs, landing pages etc.
- Make regular homepage updates that align with current campaigns, content pillars, seasonality, etc.
- Execute updates and refreshes on existing content to keep it relevant and accurate
- Ensure site is optimized for traditional SEO and GEO
- Work with internal stakeholders & external agencies on email project management, branding, legal, copywriting and analytics
- Report on web and email analytics
- Assist with various Adhoc CRM, Operations, and Lead Qualification and Analytics efforts outside of our daily duties as they arise
Benefits
- Medical Insurance (Health, Dental & Vision)
- 401(k)
- Paid Time Off
- H1B/Green Card Sponsorship for qualified employee
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
