Lia Honda Williamsville- Automotive Sales Consultant
About The Position
Lia Honda Williamsville is seeking an experienced automotive salesperson with a proven record of selling new and used vehicles while maintaining exemplary customer satisfaction (CSI). The role focuses on delivering an excellent customer experience and building long-term relationships that lead to repeat business. Compensation is listed as $50,000–$100,000+, with no sign-on bonus. The Sales Consultant greets customers, learns their needs, presents and demonstrates suitable vehicles, conducts test drives, and guides customers through the purchase process. The role includes negotiating and closing sales, completing pre-sale documents, coordinating with customers’ insurance companies, and following up with both sold and unsold clients. The position reports on sales activity and deals to the Sales Manager and General Manager. Lia Auto Group describes itself as a group of 21 dealerships and other businesses, with more than 1,500 staff members. It offers opportunities for employee development and growth and supports local charities and nonprofit organizations through volunteerism and fundraising.
Requirements
- Experienced salesperson with a proven track record selling new and used vehicles while maintaining exemplary CSI.
- Punctuality and reliability.
- Superior customer service skills.
- Willingness to work evenings and Saturdays.
- Ability to respond well to direction and suggestions from management.
- Ability and desire to achieve individual and department goals.
- Comfort communicating with customers by phone, email, text, and in person.
- Ability to negotiate according to the trained method.
- Clean and valid driver's license.
Responsibilities
- Approach, greet, and assist customers who enter the dealership lot or showroom.
- Develop a strong understanding of automobiles and the dealership’s offerings, including features, trim levels, capabilities, and competing models.
- Qualify customers by understanding their requirements and interests and identifying vehicles and options that fit their needs.
- Conduct vehicle walk-arounds, explain features and safety characteristics, perform test drives, and explain warranties, safety ratings, and fuel mileage.
- Address objections, negotiate, seek to close deals, complete pre-sale documents, and work with customers’ insurance companies.
- Set realistic expectations and guide customers through the vehicle purchasing process.
- Build rapport with new and repeat customers to encourage repeat business and referrals; suggest trade-ins, respond promptly to inquiries, and recommend sales campaigns.
- Follow up with sold and unsold clients using various tools and software.
- Report new and pending deals, objectives, daily activities, and analysis to the Sales Manager and General Manager.
Benefits
- Medical, dental, and vision coverage.
- 401(k) plan with employer match.
- Continued education and manufacturer hands-on and web-based training.
- Paid time off.
- Paid weekly.
- Employer-funded life insurance plan.
- Discounts on services and parts.
- Employee vehicle purchase plans.
- Company-provided uniforms.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
