Associate Social Media & Influencer Marketing Manager

Stanley Black & Decker, Inc. • Missouri USA - Remote, MO

3d • $62,200 - $100,200 • Onsite

About The Position

The Associate Social Media and Influencer Manager will play a key role in bringing the Stanley and Black & Decker purpose & mission to life across social and creator channels. The position will support influencer relationships, social planning and execution, quality assurance, and ongoing optimization across platforms. This role will ensure that all social and influencer efforts are aligned with brand objectives and deliver impact. This position reports to the Sr. Director of Social and Influencer.

Requirements

• Bachelor's degree in marketing or a related field
• At least 1-3 years in influencer/creator or social media marketing in the consumer-brand industry or at an agency
• Hands-on experience executing influencer campaigns end-to-end
• Strong knowledge of social platforms (TikTok, Meta, YouTube) and ecosystem dynamics
• Comfort working cross-functionally in multidisciplinary teams
• Strong communication and storytelling skills
• Experience in managing multiple projects and priorities
• Ability to influence and build relationships across multiple key stakeholders, across several functions and levels
• Creative thinking and problem solving
• Consumer empathy, analytical & research skills
• Record of strong mentoring skills, and interest in developing others
• Experience building and optimizing workflows

Responsibilities

• Oversee social media content planning, influencer activities, and paid media amplification
• Build social and influencer plans to support brand objectives
• Partner and execute with agency partner on social boosting and influencer support
• Execute social first content plan to build community and drive engagement
• Share social-first activation ideas to integrate into content and media
• QA content with brand, legal, product, creative, ensuring platform best practices
• Partner with Customer Support on tone and voice for community management responses.
• Measure and report KPIs to elevate insights through cross functional conversations
• Stay in tune with culture in the industry, spotting cultural patterns, topics, and elevate opportunities to brand teams for approval and activation

Benefits

• Medical
• dental
• life
• vision
• disability
• 401(k)
• Employee Stock Purchase Plan
• paid time off
• tuition reimbursement
• programs & benefits in support of your well-being
• Discounts on Stanley Black & Decker tools and other partner programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level