Organic Growth Manager, SEO & AEO

YipitData
•$108,000 - $123,000•Remote

About The Position

YipitData is hiring an Associate SEO and AEO Manager to build and own the organization’s discoverability and organic growth engine. The role covers end-to-end SEO and AEO strategy, from technical foundations and on-page optimization to improving how content is surfaced and cited by search engines and AI answer engines. The manager will map buyer questions across the customer journey, turn that research into a prioritized content roadmap, coordinate content production with the YipitAgent team, and verify content quality before publication. The role will establish and maintain reporting for content velocity, non-branded organic and AI-sourced sessions, AI visibility and citation share, organic conversion rates, and organic-sourced pipeline. It will also manage content refreshes, build third-party presence on influential platforms, coordinate citation strategy with PR, and work with web and engineering stakeholders on structured data, schema, internal linking, and technical SEO. The position is remote-friendly and may be based anywhere in the United States, in NYC, or in one of the company’s office hubs.

Requirements

  • At least 4 years of hands-on experience in SEO, content marketing, or organic growth.
  • Experience owning measurable outcomes such as organic traffic, rankings, or organic-sourced pipeline.
  • Direct experience with AEO, generative engine optimization, or AI search visibility.
  • Fluency with modern SEO tools and active experimentation with AI visibility and citation-tracking tools.
  • Ability to map buyer-journey questions to content opportunities.
  • Ability to write clear, specific content briefs and assess editorial authority and quality.
  • Comfort with technical SEO fundamentals, including crawlability, indexation, site structure, Core Web Vitals, and structured data, and ability to work effectively with engineers.
  • Ability to build systems and processes from scratch and stay current on changes in search engines and LLM discovery and citation.
  • Strong collaboration and communication skills across content, product, design, and sales.

Nice To Haves

  • Experience in B2B SaaS or a data company.

Responsibilities

  • Own YipitData’s overall SEO and AEO strategy, including technical foundations, on-page optimization, and content visibility and citations in AI answer engines.
  • Map keywords, queries, and questions across the full buyer journey, identifying prospect search behavior and opportunities for authoritative answers.
  • Create a prioritized content roadmap and detailed article briefs with structures, target queries, entities, and supporting proof points.
  • Coordinate content production with the YipitAgent team and verify and review content quality before publication.
  • Build and maintain reporting on content velocity, non-branded organic sessions, AI-sourced sessions and visibility, AI-answer citation share, organic conversion rate, and organic-sourced pipeline.
  • Iterate on content performance through a refresh program that updates, consolidates, or retires pages based on data.
  • Build and manage third-party presence on platforms such as Reddit, Quora, Crunchbase, G2, and industry directories.
  • Work with PR on citation strategy so YipitData’s proprietary data is referenced by publishers, analysts, and AI systems.
  • Implement structured data, schema, internal linking, and technical SEO best practices with web and engineering stakeholders.
  • Run ongoing experiments with titles, formats, structure, and distribution.

Benefits

  • Flexible work hours
  • Flexible vacation
  • 401(k) match
  • Parental leave
  • Team events
  • Wellness budget
  • Learning reimbursement
  • Equity
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