Associate Retail Content Manager

Smithfield Foods • Smithfield, VA

2d

About The Position

A great job-and a great future-awaits you at Smithfield Foods. We are an American food company with a leading position in packaged meats and fresh pork products. We’re looking for motivated people who want to join our team and grow lasting and meaningful careers with us. Apply Now! THE VALUE YOU’LL BRING: The position summary states the general nature and purpose of the job. Overall accountabilities are defined in this section. Reporting to the Senior Omnicommerce Manager, the Associate Content Manager leads the execution and optimization of retailer content syndication, categorization, and e‑commerce performance. This role owns product content integrity from end to end, ensuring accuracy and consistency across platforms while maximizing search visibility, shopper engagement, conversion, and alignment with evolving industry trends. WHAT YOU’LL DO: The below statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. May perform other duties as assigned.

Requirements

• Bachelors’ Degree from an accredited four-year college or university in Business, Marketing, or related field and 3+ years relevant marketing experience; or equivalent combination of education and experience, required.
• Experience acting as a lead by providing training, coaching or mentoring to less experienced staff or though managing a process or project.
• Experience with PIM and content syndication platforms such as Syndigo, 1WorldSync (1WS), Salsify, Item360, and AWS.
• Strong strategic mindset with exceptional critical thinking, problem‑solving abilities, and a solutions‑focused, innovative approach.
• Exceptional project management skills with strong attention to detail, paired with outstanding written, verbal, and presentation skills.
• Proven ability to build relationships, influence stakeholders, and effectively manage multiple agencies and cross‑functional teams.

Nice To Haves

• Self‑starter who thrives in a fast-paced environment; adaptable, resilient, resourceful, and committed to executing with excellence.
• Willingness to travel up to 10%.

Responsibilities

• Lead the development and execution of optimized product content across digital platforms.
• Partner with brand teams to ensure accurate, complete, and optimized product information—including images, attributes, and descriptions—across all retailer platforms.
• Oversee digital shelf audits, resolve content discrepancies, and ensure consistency, accuracy, and retailer compliance.
• Analyze sales, traffic, content health, and conversion data to identify performance drivers and uncover optimization opportunities.
• Provide data-driven recommendations to optimize the e‑commerce assortment, driving growth and operational efficiency in partnership with Sales and Marketing teams.
• Work effectively with internal Sales, Brand, Item Setup, and Agency teams to ensure seamless execution and alignment.

Benefits

• Smithfield is proud to offer robust, flexible and affordable benefit plans and programs to support our team members and their loved ones, and with out-of-pocket costs, on average, 20 percent less than plans offered by other employers.
• Beyond our medical plans, our Be Well programs offer tools and resources to enhance your quality of life, at no additional cost. These programs are uniquely tailored to our Smithfield team and provide support for elective surgeries, weight loss, mental health, cancer, kidney disease, diabetes, smoking cessation, asthma, maternity management and more.
• Our company invests in your future. We offer comprehensive training and professional development programs designed to help you reach your full potential.
• Our partnership with GUILD supports your continuing education with tuition assistance covering English language learning and various certificate programs, while our leadership development initiatives nurture high-potential talent.
• For those looking to build specialized skills, we offer apprenticeship programs that combine hands-on experience with focused learning.
• We also offer unique benefits like our Smithfield Scholarship Program for employees’ children.
• Smithfield’s Education Reimbursement Program provides financial reimbursement to team members who want to further their formal education by obtaining a GED/High School Equivalency (HSE) Diploma or by pursuing an academic degree at an accredited college or university that is not a Guild learning partner.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees