Associate, Programmatic

Horizon Media•New York, NY

4d•Hybrid

About The Position

Horizon Media is hiring an Associate, Programmatic to support planning, buying, and optimization of programmatic media for a portfolio of Constellation brands. The role works with Constellation direct-site planners and brand teams on real-time bidding (RTB) data strategy and premium-programmatic media plans. It also helps develop and implement best practices, document learnings, educate internal and external stakeholders about demand-side platform (DSP) functionality and results, and provide client-service support through informed recommendations and performance data.

Requirements

Strong and effective communication skills.
Problem-solving ability and capacity to develop creative solutions.
Attention to detail and strong organizational skills.
Effective time management and comfort working with multiple timelines and deliverables.
Comfort working with large sets of data and numbers.
Team-oriented approach and business maturity in a professional setting, with willingness to take hands-on ownership of work.
Accountability and pride in ownership of work.
Ability to thrive in an agile, fast-paced environment and proactively seek feedback.
Results- and solutions-oriented, consistently motivated, proactive, and resourceful.
Interest in the media landscape, particularly programmatic, and desire to innovate and keep up with trends.
Support for and advocacy of diversity, equity, and inclusion.

Nice To Haves

At least 1 year of hands-on programmatic buying experience.
Proven ability to develop, implement, or improve business processes.
Proven ability to thrive in highly collaborative work environments.
Advanced user of at least two DSPs.
Eagerness to work with disruptive business approaches and new DSP technologies.
Strong knowledge of statistical concepts relevant to optimization and scientific testing in live media environments.
Experience managing or mentoring junior employees.

Responsibilities

Oversee planning, buying, and optimization of programmatic media across a portfolio of Constellation brands.
Socialize and document optimizations and learnings.
Collaborate with Constellation direct-site planners and brand teams on RTB data strategy and premium-programmatic media plans.
Implement and build on best practices for bidding, budget management, ad operations, and reporting.
Create case studies to support best practices.
Educate internal and external stakeholders on DSP functionality, results, and optimizations.
Support the development of points of view that inform clients and agency personnel about changes in RTB and programmatic marketplace technology.
Design and implement strategies to improve client performance, supporting recommendations with results data.