Associate, Programmatic

Horizon Media•New York, NY

6d•$66,300 - $85,000•Hybrid

About The Position

The Associate, Programmatic oversees planning, buying, and optimization of programmatic media across a portfolio of Constellation brands. The role collaborates with Constellation direct site planners and brand teams on real-time bidding (RTB) data strategy and premium programmatic media plans, and documents and shares optimizations and learnings. The position implements and develops best practices for bidding, budget management, ad operations, and reporting; creates case studies; and educates internal and external audiences about demand-side platform (DSP) functionality, results, and optimizations. It also supports client service by developing points of view on changes in RTB and programmatic marketplace technology and designing performance-improvement strategies supported by results data. Horizon Media describes itself as an equal opportunity workplace committed to belonging, diversity, equity, and inclusion. The position is hybrid, as indicated by the listing tag. The stated salary range is $66,300 to $85,000, with actual base salary varying based on individual qualifications and other factors. The company also describes a competitive total rewards package that includes a discretionary bonus and various benefits.

Requirements

Strong and effective communication skills.
Problem-solving ability, including developing creative solutions.
Attention to detail and strong organizational skills.
Effective time management and comfort working with multiple timelines and deliverables.
Comfort working with large sets of data and numbers.
Team-oriented, with business maturity and willingness to take an active, hands-on approach.
Ownership of work and accountability.
Ability to thrive in an agile, fast-paced environment and proactively seek feedback.
Results- and solutions-oriented, consistently motivated, proactive, and resourceful.
Interest in the media landscape, particularly programmatic, and desire to innovate and keep up with trends.
Support for and advocacy of diversity, equity, and inclusion.

Nice To Haves

At least 1 year of hands-on programmatic buying experience.
Proven ability to develop, implement, or improve business processes.
Proven ability to thrive in highly collaborative work environments.
Advanced user of at least two DSPs.
Eagerness to work with disruptive business approaches and new DSP technologies.
Strong knowledge of statistical concepts relevant to optimization and scientific testing in live media environments.
Experience managing or mentoring junior employees.

Responsibilities

Oversee planning, buying, and optimization of programmatic media across a portfolio of Constellation brands.
Share and document optimizations and learnings.
Collaborate with Constellation direct site planners and brand teams on RTB data strategy and premium-programmatic media plans.
Implement and build on best practices for bidding, budget management, ad operations, and reporting.
Create case studies to support best practices.
Educate internal and external audiences on DSP functionality, results, and optimizations.
Support development of points of view informing clients and agency personnel about changes in RTB and programmatic marketplace technology.
Design and implement strategies to improve client performance, supporting recommendations with results data.