Associate Media Planner
About The Position
The Associate Media Planner supports the team in preparing, developing, executing, and monitoring media plans for assigned clients and campaigns, and helps deliver internal and client materials on time. The role requires learning and following the procedures and processes needed to support the day-to-day operation of client accounts. The Associate Media Planner helps develop holistic communications plans, uses qualitative and quantitative research to inform consumer insights, channel roles, and budget allocations, and compiles research and competitive data to help clients reach their target audiences. The role also develops tactical campaign materials, supports requests for proposals and investment-team briefings, coordinates billing issue resolution, contributes to brainstorming, and handles day-to-day client requests with the team.
Requirements
- Bachelor’s degree required, with related coursework in advertising, marketing, and/or communications.
- 0–1 year of media planning or buying experience.
- Proficiency with Microsoft programs, especially Excel and PowerPoint.
- Clear and concise written and oral communication skills.
- Strong organizational and analytical skills.
- Ability to work independently and as part of an integrated team.
- Detail-oriented, organized, and conscientious, with the ability to multitask and work well under tight deadlines in a fast-paced environment.
Nice To Haves
- Relevant internship experience.
Responsibilities
- Help develop media plans and work with media planners and supervisors on holistic communications plans.
- Use qualitative and quantitative research to develop consumer insights, identify channel roles, inform budget allocations, and build analytical skills.
- Compile research and competitive data for team and client review to help ensure clients reach their target audiences.
- Learn to use syndicated resources and programs and master basic media math.
- Develop campaign materials such as flow charts, trafficking spreadsheets, and budget trackers.
- Collaborate with planners at all levels to craft requests for proposals and brief Investment teams on insights and strategies.
- Oversee and coordinate resolution of billing issues and discrepancies within designated timeframes.
- Participate in team brainstorming sessions.
- Handle day-to-day client requests with the team.
- Support the timely delivery of internal and client deliverables and learn the procedures and processes needed for day-to-day account operations.
Benefits
- 401(k) plan with employer match contribution up to 4%, immediately vested.
- Life insurance and disability coverage.
- Medical, dental, and vision plans.
- Flexible working arrangements, including hybrid and remote work.
- Option to work from anywhere across the globe for two weeks each year.
- 20 vacation days and one personal well-being day.
- Nine public holidays, gifted end-of-year holidays, and an early Summer Friday finish in June, July, and August.
- Free counselling through the employee assistance program and personalized health support.
- Enhanced maternity, paternity, and family leave policies, and fertility policies.
- On-demand training, professional development support, and global mobility opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
