Associate Media Director
Adelphi Group•Minneapolis, MN
•$100,000 - $115,000•Hybrid
About The Position
Develops promotion production plans, budgets and forecasts based on past results, updates same based on new data and monitors results to determine campaign effectiveness. Negotiates and purchases advertising placements on behalf of an organization in alignment with the advertising campaign plan. Ensures advertising and promotional campaigns are targeted to the appropriate audiences through the appropriate media outlets and tracks reach of campaigns to ensure optimized spend of advertising budget.
Requirements
- Experience in media planning and buying.
- Ability to develop promotion production plans, budgets, and forecasts.
- Skill in negotiating and purchasing advertising placements.
- Understanding of targeting appropriate audiences through appropriate media outlets.
- Ability to track campaign reach and optimize advertising spend.
Responsibilities
- Develops promotion production plans, budgets and forecasts based on past results.
- Updates plans, budgets and forecasts based on new data.
- Monitors results to determine campaign effectiveness.
- Negotiates and purchases advertising placements on behalf of an organization in alignment with the advertising campaign plan.
- Ensures advertising and promotional campaigns are targeted to the appropriate audiences through the appropriate media outlets.
- Tracks reach of campaigns to ensure optimized spend of advertising budget.
Benefits
- Equal employment opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
