Associate Marketing Manager III

Premier Staffing Solution • Pleasanton, CA

12d • Onsite

About The Position

The Associate Marketing Manager, Enterprise Calendar, leads the execution of Enterprise Calendar initiatives and drives strategic integration between National and Regional marketing efforts. The role helps shape the customer journey across CPG retail, eCommerce, and digital channels, supporting seamless campaign execution and creating value through strategic partnerships and monetization opportunities. It brings enterprise priorities to life through integrated, customer-centric marketing programs intended to drive engagement, sales growth, and brand impact.

The position is part of the DINE team (Division Integration, National Events), which serves as the central liaison between regional marketing teams and national initiatives and aligns company priorities through integrated annual and quarterly planning. The role is based in Pleasanton, California, and requires onsite work four days per week.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• At least 5 years of experience in project management, brand marketing, CPG marketing, retail marketing, digital marketing, or a related discipline.
• Experience supporting integrated marketing campaigns across retail, eCommerce, CRM, media, and digital channels.
• Strong project management skills, including the ability to manage multiple priorities, timelines, and stakeholders simultaneously.
• Experience using data, customer insights, and performance metrics to inform decisions and drive business improvements.
• Strong communication, presentation, and stakeholder management skills.
• Understanding of paid media, customer targeting, omnichannel marketing strategy, and store/eCommerce operations.
• Proven problem-solving abilities, sound business judgment, and a passion for innovation.
• Strong initiative, customer service orientation, and interpersonal skills.
• Proficiency in Microsoft Excel, Word, and PowerPoint.
• Ability to collaborate and influence without direct authority in a fast-paced, highly matrixed environment.
• Onsite work in Pleasanton, California, four days per week is required.

Nice To Haves

• Experience working with CPG brands, retail merchandising teams, or omnichannel marketing programs.

Responsibilities

• Lead cross-functional collaboration across Merchandising, ShopEx, Division Leadership, and The Collective to shape the strategic direction of the Enterprise Calendar across retail, eCommerce, and digital marketing channels.
• Execute Enterprise Calendar campaigns supporting Regional and National objectives, including incremental sales, unit growth, customer engagement, and performance marketing goals.
• Partner with In-Store, CRM, Collective Media, Platform Maximization, and Digital Commerce teams to develop customer-led omnichannel marketing journeys.
• Coordinate integrated marketing initiatives across CPG retail, eCommerce, and digital platforms to ensure consistent messaging and a seamless customer experience.
• Manage project timelines, identify bottlenecks, escalate issues when appropriate, and balance business priorities with operational and technical requirements.
• Review creative assets, promotional plans, and marketing communications for alignment with brand standards, campaign objectives, and executional excellence.
• Monitor campaign performance and use insights, data, and customer metrics to optimize future planning and execution.
• Drive innovation through process improvements, operational efficiencies, and best practices that enhance marketing effectiveness.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level