About The Position

The Associate Manager, Direct Marketing serves as the strategic planning and governance lead within Direct Marketing. This role is responsible for developing enterprise communication strategies, campaign planning frameworks, customer journey orchestration, governance standards, and cross-channel communication plans that support enterprise business objectives while delivering consistent, customer-centric experiences across all direct marketing channels. This position translates business priorities into integrated customer communication strategies and serves as the primary liaison between Direct Marketing and key business partners including Merchandising, Loyalty, Creative, Analytics, Digital, Marketing Technology, and IT. The Associate Manager is responsible for establishing strategic planning processes and governance frameworks that enable scalable, customer-led marketing and ensure all customer communications are aligned, coordinated, and measurable.

Requirements

  • An online application is required.

Responsibilities

  • Developing enterprise communication strategies
  • Developing campaign planning frameworks
  • Developing customer journey orchestration
  • Developing governance standards
  • Developing cross-channel communication plans
  • Translating business priorities into integrated customer communication strategies
  • Serving as the primary liaison between Direct Marketing and key business partners
  • Establishing strategic planning processes and governance frameworks

Benefits

  • Competitive pay
  • Unrivaled company culture
  • Medical, dental and vision plans
  • Exclusive discounts and perks, including an AutoZone in-store discount
  • 401(k) with company match and Stock Purchase Plan
  • AutoZoners Living Well Program for free mental health support
  • Opportunities for career growth
  • Paid time off
  • Life, and short- and long-term disability insurance options
  • Health Savings and Flexible Spending Accounts with wellness rewards
  • Tuition reimbursement
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