Associate Email and Mobile Marketing Manager

The Pokémon Company International•Bellevue, WA

4h•Hybrid

About The Position

This role works on the planning and implementation of multiregional ecommerce marketing campaigns across the email and mobile channels.

Three (3) to four (4) years in multivariate or multiregional campaign management, preferably with Salesforce Marketing Cloud/ExactTarget.
Strong knowledge of email and mobile marketing best practices.
Attention to detail, strong organizational skills, and the ability to navigate ambiguity comfortably.
Expertise with project management software such as Workfront, Wrike, Asana, etc.
Working knowledge of HTML and CSS is a plus.
Bachelor's degree in a related field or a demonstrated equivalent level of applicable experience.
Excellent verbal and written communication skills.
Strong analytical and problem-solving skills.

Own channel engagement goals by delivering results through audience segmentation, strategic content planning, A/B testing, and campaign orchestration.
Lead campaign reporting and analysis, surfacing key insights to stakeholders and campaign partners to ensure broader alignment on program direction and progress to goals.
Create and maintain monthly cross-channel campaign calendars that drive organizational goals while balancing audience engagement.
Own the end-to-end campaign process: facilitate campaign creation, create audience segments, and set up deployments.
Partner with external vendors on creation and optimization of automated campaigns, maintaining strict standards when sharing confidential assets.
Partner with Digital Consumer Engagement team members to deliver cross-channel initiatives across all customer-facing digital platforms (social, streaming, community, etc.)