Associate Director, Paid Media

January Digital • New York, NY

7d • $110,500 - $135,000 • Hybrid

About The Position

Team January Digital is looking to fill an Associate Director role for our agency team. This role requires a deep understanding across the digital media landscape and you will be most successful if you have had hands-on experience in multiple channels. You will be a key player in the strategic development of your client(s) digital media strategy and how it relates back to their business objectives. An important part of this job is to be the main strategic partner with your client(s) to help guide, plan and develop current and future media planning and opportunities. Inside of JD, you will also have a role of managing a team and are held accountable for the functions within your agency team.

Requirements

• 7+ years’ experience in managing paid media across digital channels – search (organic and paid), social, display, programmatic, and video.
• 3+ years experience managing teams with demonstrated expertise to be an effective leader.
• Proven ability to produce innovative multi-channel media plans and go-to-market strategies for complex clients.
• Strong project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
• Understanding and demonstrated experience of performance media principles - driving positive ROAS, maximizing lead generation and marketing subscription-based programs.
• Analytically minded - you aren’t afraid to dig in to troubleshoot issues and you’re always thinking about ways to improve in order to drive retention of clients.
• Excellent team player with strong collaboration skills.
• Has a positive 'no task is too small' attitude and can-do mentality to drive teams forward.
• Excited by digital marketing trends and inspired to enact best-in-class programs for clients.
• Consistently demonstrates behavior in line with January Digital’s core traits.

Nice To Haves

• Experience working with creative and development teams to produce and iterate digital assets preferred.

Responsibilities

• Drive advancement of client's strategic objectives through meaningful thought leadership.
• Develop a deep understanding of each client’s business and leverage data to guide growth opportunities and reinforce the agency's strategic value.
• Build trust with clients by managing team deliverables, setting priorities, and overseeing flawless multi-channel tactical activation of marketing campaigns.
• Lead strategic external relationship development across clients and identify optimal vendor partnerships.
• Lead account strategic vision through development and management of long term goals and client growth opportunities and ownership of complex deliverables including quarterly business reviews and annual multi-channel budget planning.
• Manage client communication needs across the team and strive to exceed client service expectations.
• Lead a team of employees to success by providing thoughtful management, training in key areas, and fostering an environment for growth and development opportunities.
• Demonstrate thought leadership by identifying key industry changes & evolutions, and emerging technology innovations to provide informed recommendations and propose solutions to clients proactively.
• Proactively collaborate across teams internally to drive agency development with new business opportunities.
• Engage with senior leadership to problem solve company challenges and work toward the achievement of company growth goals.

Benefits

• Competitive and equitable pay
• 401k matching
• bi-annual bonus eligibility
• Flexible PTO
• Half-Day Fridays
• Philanthropic Efforts and Paid Time Off to Volunteer
• Fully covered medical, dental, and vision insurance
• Annual Wellness Stipend
• Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed