Associate Director, Paid Media

rEvolution Marketing•Chicago, IL

2d•Hybrid

About The Position

rEvolution is seeking an Associate Director, Paid Media to join its growing sports marketing agency. Reporting to the VP Media, this role leads the development and execution of digital media strategies and campaigns, helps establish platform best practices, and mentors junior team members. The position is client-facing and involves presenting recommendations, performance insights, strategic opportunities, and campaign timelines. The role is based in rEvolution’s Chicago office and is hybrid, with a global reach.

Requirements

Bachelor’s degree or higher in advertising, business, marketing, or a related field.
6–9 years of paid media experience in an agency setting.
Deep hands-on expertise in paid social strategy, buying, optimization, and measurement across performance and brand objectives.
Proven experience managing large-scale campaigns on platforms such as Facebook/Instagram, TikTok, Pinterest, LinkedIn, and Reddit, ideally for CPG or retail clients.
Highly analytical problem-solving skills, advanced Excel knowledge, and the ability to turn complex performance data into practical recommendations.
Team leadership skills and the ability to keep deliverables on schedule and maintain high team morale.
Excellent presentation, communication, and relationship-building skills, including experience working with VP-, SVP-, and C-level executives at enterprise organizations.
Positive, collaborative attitude and ability to work independently or as part of a team.

Nice To Haves

Retail media network campaign management experience, such as Amazon, Walmart, or Roundel.

Responsibilities

Lead and develop media strategies, define best practices across platforms, and mentor junior team members through hard- and soft-skill training and feedback.
Serve as a client-facing lead, presenting recommendations, performance insights, strategic opportunities, and campaign timelines.
Demonstrate the business value of media by defining success metrics and improving KPIs such as ROAS, CTR, and revenue.
Build productive relationships with vendor representatives, identify business risks and opportunities, stay current on new ad products, and proactively share opportunities with clients.
Translate data into actionable recommendations and partner with Analytics on learning agendas and measurement plans tied to client business goals.
Take responsibility for accurate execution of media plans, including ad creation, targeting, budget pacing, and inventory selection.
Activate and optimize campaigns hands-on as needed while coaching junior team members.