Associate Director, Media Strategy, B2B

Monks • Denver, CO

5d • Hybrid

About The Position

The Media Strategy department is the strategic heart of Monks' media offering: a unified team bringing together deep expertise in media strategy, media planning, and account management. We build integrated, full-funnel media strategies that connect brand storytelling to measurable business outcomes, powered by AI-enabled workflows and analytical rigor.

Requirements

• 7+ years of industry experience focused on media strategy, planning and client service.
• B2B experience is required.
• Proficient in media strategy with experience across digital direct, programmatic, social and search plus fluency in brand and offline channels.
• Ability to craft compelling, data-driven narratives for client deliverables.
• Experienced with syndicated planning and competitive insight tools (e.g., Comscore, GWI, Pathmatics, Nielsen).
• Comfortable adopting AI-enabled tools and helping the team work smarter.
• Excellent written and verbal communication skills; desire to grow as a leader and mentor.
• BA or equivalent with emphasis on marketing, advertising, or business.

Nice To Haves

• Strong ability to build client and platform relationships
• A track record of managing and growing account workstreams
• Ability to tell data-driven stories and extract key insights for senior-level clients
• Full-funnel understanding of the media landscape across Social, Search, Programmatic/Digital Investment, Holistic Video, OOH, and Direct Partnerships.
• Experience managing and stewarding career growth for direct reports
• Serve as a lead day-to-day point of contact with media client stakeholders.

Responsibilities

• Lead key strategy and planning workstreams on one of Monks' most important client relationships, owning deliverables end to end and serving as a trusted day-to-day client contact.
• Develop go-to-market strategies and integrated, full-funnel media plans informed by rich consumer and industry insights with a laser focus on outcomes.
• Lead briefings, brainstorms, presentations and reporting calls to represent and support the team.
• Prepare executive-level deliverables on performance, strategic POVs and competitive analysis.
• Analyze data, craft insights and make recommendations internally and externally in deck form.
• Use AI-enabled tools to accelerate research, insight generation, plan development and reporting.
• Maintain executional and performance excellence through ongoing collaboration with Activation, Investment and Data & Measurement teams.
• Establish relationships with platform partners to stay current on offerings and maximize media value.
• Track and manage the client scorecard to ensure the team is set up to hit performance goals.
• Lead and manage 1–3 direct reports; regularly meet to establish priorities and offer guidance and feedback.

Benefits

• Excellent, full coverage medical, dental, and vision insurance
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
• A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
• Authentic commitment to DEI efforts and sustainable growth.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree