Associate Director, HCP Marketing

Ardelyx•Waltham, MA

3d•$178,000 - $220,000•Onsite

About The Position

Ardelyx is a commercial-stage biopharmaceutical company focused on redefining treatment approaches for patients with significant unmet medical needs. By combining scientific innovation with a collaborative, purpose-driven culture, we strive to create meaningful impact for patients. Team Ardelyx is united by a shared mission and guided by our core values: Passionate, Fearless, Dedicated, and Inclusive. We foster an inclusive environment where employees are respected, supported, and empowered to make an impact — both within our company and in the lives of patients we serve. Position Summary: We are seeking a dynamic and experienced Associate Director, HCP Marketing to join our Marketing team. This role will report to the Director of Marketing and will contribute and lead key healthcare provider (HCP) initiatives in support of the US strategic and tactical plans of IBSRELA specifically focused on Peer to Peer (P2P) and Omnichannel tactics. This position requires a highly motivated individual who can effectively work in a fast-paced environment, has a solution-oriented mindset, and is able to execute. The Associate Director, HCP Marketing is responsible for collaborating with multiple cross-functional stakeholders, including but not limited to Medical Affairs, Market Access, Patient Services, Market Research, Sales, Regulatory, Commercial Operations, Legal, and Commercial leadership. This is a great opportunity for candidates looking to work on a broad range of initiatives and gain exposure to company leadership.

Requirements

Bachelor’s degree, advanced degree preferred, in Marketing or related with 8 - 10 years of commercial pharmaceutical marketing with experience driving HCP engagement through peer-to-peer (P2P) education, or equivalent experience
Demonstrated ability to think outside the box
Excellent analytical and problem-solving skills
Combination of strong strategic thinking with ability to execute tactical plans
Ability to work well in fast-paced entrepreneurial environment with significant autonomy
Strong communication and presentation skills to interface with cross-functional partners and senior management
Ability to effectively and consistently execute multiple projects simultaneously
Excellent interpersonal, collaboration, and leadership skills
Proven track record for consistently meeting or exceeding goals and objectives
Ability to travel as required to meet business needs (~30%)

Responsibilities

Lead for Peer-to-Peer Program Management (Speaker Bureau ownership, content creation, Advisory Boards, Product Theaters, etc.)
Manage all aspects of P2P programming including communications with field team, internal departments, training, vendors and attendees
Collaborate with Thought Leader Liaison team on speaker recruitment, communications to speakers, contracting and training
Organize and manage implementation of product theaters and speaker bureau programs, and related trainings (live and virtual), ensuring compliance with company policies, standard procedures and business rules
Manage P2P agency to provide strategic leadership, managing operations within allocated budget: inclusive of implementation of metrics plans, management of quarterly business reviews, rep portal oversight, financial disbursements to speakers and vendors, etc.
Oversee Medical Education agency to create educational, medically sound, and informative presentations as well as marketing collateral for all P2P promotion
Own and execute the development, planning, and execution of HCP Advisory Boards to gather actionable insights that inform brand strategy and decision-making
Partner closely with Digital Lead to create content for all non-personal promotion tactics across omnichannel platforms driving targeted HCP engagement and measurable brand growth
Partner closely with HCP Lead to develop digestible content for digital consumption
Develop and maintain positive and collaborative working relationships with a broad range of internal stakeholders to ensure success of cross-functional initiatives and long-range plans
Work closely with sales and sales leadership team to understand market challenges and provide/adapt strategies, tools, training, and messages to drive success
Collaborate with marketing team on overall brand strategy and execution of tactics