Freelance Associate Director, Design

VSA Partners
•$75,000 - $120,000

About The Position

VSA is a strategy and design agency that combines consumer insights and data with human-centered design to create meaningful, motivating and measurable experiences. Its integrated capabilities include branding, advertising, data science and technology. VSA is part of Meet The People and has worked with brands and organizations including Google, Nike and IBM. IBM Creative is responsible for the strategic evolution and expression of the IBM brand and its sub-brands across internal and external experiences. Its work spans research and strategy, communications and content, identity systems, digital and physical experiences, tools and training. The IBM Creative design practice seeks an experienced, motivated Visual Designer who is passionate about ideas, brand experience and design. The role calls for strategic, simple and thoughtful design, a modernist approach to typography and information design, conceptual skill with identity systems, and the ability to work across media. Projects may include online, digital, motion, data visualization, print, social, video and events.

Requirements

  • Experience designing experiences across media.
  • Knowledge of grids, typography, graphic design, color, layout, iconography, imagery, design patterns and systems, and ability to apply them to ambiguous and complex problems.
  • Passion for well-conceived, crafted animation and ability to distinguish innovative, well-crafted design from careless work.
  • Problem-solving and idea-generation skills, including the ability to visualize concepts and develop them into finished products.
  • Ability to investigate, innovate and develop creative trends, particularly in brand experience and design.
  • Actively seek feedback and review, and accept and act on creative and technical direction.
  • Ability to take direction and adapt designs across platforms.
  • Passion, confidence, empathy, a positive attitude and an approachable manner.
  • Attention to detail, strong organizational skills and time management.
  • Ability to collaborate with stakeholders, technical teams, partners and other designers.

Nice To Haves

  • High proficiency with Adobe Creative Suite.
  • Experience with Figma, MS Office (PowerPoint) and GitHub.
  • Motion skills.
  • 3D skills; Cinema 4D or Blender experience is a plus.
  • Web standards experience and knowledge.

Responsibilities

  • Execute projects from conception and design through delivery.
  • Produce deliverables for print, online and multimedia.
  • Create 2D animations based on minimalist design concepts.
  • Produce sketches and storyboards, and develop animated sequences and stories.
  • Bring abstract concepts to life through typography, illustration, iconography and photography.
  • Develop an understanding of IBM’s business strategies and goals, and apply IBM brand vision, systems and documentation.
  • Contribute to style guides, UI toolkits and other design documents as needed.
  • Produce comps and assist with presentation preparation.
  • Work with senior design team members to establish task priority, fidelity and delivery.
  • Communicate conceptual ideas and detailed design rationale verbally and visually.
  • Present to stakeholders across a range of roles.
  • Ensure quality control and successful outcomes.
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