Associate Category Manager

Link Snacks•Bentonville, MN

About The Position

The Associate Category Manager, focusing on Mass / Club, supports the creation and implementation of category management strategies to develop win-win solutions and strengthen long-term strategic customer partnerships. The role collaborates cross-functionally with the sales team to optimize product assortments, pricing, and promotional strategies in alignment with company objectives. The position may require travel.

Requirements

  • Bachelor’s degree in Business, Marketing, Economics, or a related field, or equivalent experience.
  • At least 3 years of experience in category management, sales, analytics, or a related CPG role.
  • Strong analytical skills and ability to interpret data and generate actionable insights.
  • Proficiency using syndicated data such as Nielsen and Circana, retailer-specific loyalty card data, and shopper panel metrics.
  • Excellent communication and presentation skills, including the ability to collaborate across departments and with external stakeholders.
  • Ability to manage multiple priorities and work in a fast-paced environment.
  • Detail-oriented, with strong organizational and critical thinking skills.
  • Initiative-taking, results-driven mindset and passion for consumer products.
  • Proficiency in Microsoft Excel and PowerPoint.

Nice To Haves

  • Experience in the CPG industry, particularly in salty snacks.
  • Experience with JDA Space Planning software.

Responsibilities

  • Analyze sales data, consumer trends, and market dynamics to identify category growth opportunities.
  • Provide actionable insights and recommendations for assortment, pricing, and promotions.
  • Assist in developing and optimizing product assortments and planograms.
  • Analyze product performance, conduct gap analysis, and recommend products for introduction or discontinuation based on consumer demand and profitability.
  • Assist in building and maintaining relationships with key customers and retailers.
  • Track and report key performance metrics, such as sales and share.
  • Update the sales team on category performance and recommend actions to improve results.
  • Monitor competitor activities and industry trends to identify new category growth opportunities.
  • Perform other duties as assigned.

Benefits

  • Medical benefits
  • Dental benefits
  • Vision benefits
  • Life and disability insurance
  • 401(k) participation
  • Paid holidays
  • Paid time off
  • Annual incentive and program-specific awards may be available.
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