Associate Brand Manager

Prestige BrandsTarrytown, NY
$90,000 - $110,000Hybrid

About The Position

This position is responsible for assisting in the leadership and management of one or more of our consumer brands within our marketing department. The individual must be able to work in a fast-paced, entrepreneurial environment with an emphasis on collaborative interdepartmental teamwork.

Requirements

  • Bachelor’s degree in marketing or related field.
  • Minimum 4 years of related work experience.
  • Minimum of 2 years' experience brand management preferred.
  • Demonstrated leadership and team skills – demonstrates ability to deliver strong business results by working collaboratively with both internal and external resource effectively.
  • Analytical and problem solving skills – ability to convert analysis into insights, sustainable strategies, and actionable plans.
  • Strong communication and influence skills – clear, concise, and persuasive in style.
  • Results orientation – focuses not only on what needs to be achieved, but also makes sure that it’s done the right way.
  • Energized by an entrepreneurial environment – not afraid to do things themselves to get things done.
  • Proven experience in project planning and management, budgeting and financial analysis, and product positioning.
  • Proven ability to lead cross-functional teams to project completion.
  • Ability to deliver against the long-term brand goals.
  • High proficiency in computer skills, including Microsoft Office.
  • Familiarity with company sales and merchandising standards, policies and procedures, and competitive position.
  • Knowledge of the industry.
  • Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
  • Ability to apply concepts of basic algebra and geometry.
  • Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form.
  • Ability to deal with problems involving several concrete variables in standardized situations.

Nice To Haves

  • MBA or MA/MS in marketing preferred.

Responsibilities

  • Brand plan development and P&L management: Contribute to the development of a plan that achieves company P/L targets. This will include, but is not limited to, advertising, program/promotions, and research. Must be able to work collaboratively with agencies/vendors and internal resources to drive superior market results.
  • Program management and execution: Manage the day-to-day logistics of the brand programs with oversight and guidance as needed. Owns timeline management, budget, and program analysis.
  • New product development: Works with NPD team to turn consumer insights into profitable marketing initiatives and product innovations. Helps develop selling proposition and sufficient launch support plans for retail.
  • Market analysis: Provides consumption-based data analysis for the brand. Provides actionable insight and support to the enterprise to better understand market trends and dynamics. Also, identifies opportunities in markets where there are unmet needs.
  • Sales support: Provides the sales organization with best in class materials for retailer presentations working closely with Category Management. Must have experience supporting the Monthly and longer term S&OP planning process. Manage budget for programming and all related PO and AP tracking to stay within budget.
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