Associate Brand Manager - UFS Condiments
About The Position
Unilever Food Solutions (UFS) is seeking an Associate Brand Manager to support and drive initiatives for the UFS North America Condiments category, specifically focusing on the Hellmann’s Mayonnaise brand. This role is critical for supporting Back-of-House (BOH) strategies, innovation roadmaps, and commercial plans for the largest brand and category within UFS North America. The position offers an opportunity to contribute to the growth trajectory of the Hellmann’s brand and a key strategic platform for UFS North America, impacting various aspects of the marketing mix including commercial strategy, innovation, and communications.
Requirements
- Bachelor’s degree required.
- 5+ years of marketing experience required, with a focus on brand/category management and innovation & renovation project management.
- Strong financial acumen.
- Strong commercial understanding.
- Proficiency with syndicated performance tracking data platforms (Circana, Nielsen, Direct Link).
- A natural go-getter with a growth mindset.
- Strong leadership and interpersonal skills.
- Ability to work independently and proactively.
- Demonstrated passion for food and dining, with a consistent track record of creating effective brand content.
Nice To Haves
- Master’s degree desired.
- Blue-chip CPG and/or foodservice experience a plus.
Responsibilities
- Assist in driving the Hellmann’s Back-Of-House (BOH) strategies, innovation roadmaps, and commercial plans.
- Lead innovation and renovation project management and delivery, including the development of the mayo segmentation innovation, & mayo superiority initiative.
- Analyze market sales/share with actionable insights into internal and competitor performance.
- Work closely with Operator Marketing & Customer Development to deliver best-in-class sales support materials and operator-specific marketing campaigns to execute BOH strategy & TT10 performance.
- Support BOH unmissable brand & influencer campaign to drive B2B2C brand awareness.
Benefits
- Health insurance (including prescription drug, dental, and vision coverage)
- Retirement savings benefits
- Life insurance
- Disability benefits
- Parental leave
- Sick leave
- Paid vacation and holidays
- Access to numerous voluntary benefits
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
