Assistant Store Manager

Boot Barn•Las Vegas, NV

About The Position

The Assistant Store Manager is an essential member of the store leadership team, collaborating with the Store Manager to maintain an environment that supports Boot Barn’s mission, vision, and values. The role helps uphold exceptional customer service, partner development and engagement, merchandising standards, store operations, and store sales goals. In partnership with the Store Manager and District Manager, the Assistant Store Manager pursues year-over-year improvement and better processes and productivity. The Assistant Store Manager leads and develops store partners, promotes a service-oriented selling culture, and supports customer loyalty and community engagement. The role also helps manage store scheduling, hiring, training, merchandising, inventory, and operational procedures, while ensuring compliance with company policies and applicable laws. The position requires availability for a variety of shifts, including nights, weekends, and holidays, and flexibility to work extended hours when necessary. Travel to support local stores may be required, up to 15% as needed.

Requirements

  • Associate's degree and/or 2 to 4 years of experience in retail store management.
  • Experience managing direct reports and leading teams in a selling environment.
  • Strong organizational and time-management skills, including the ability to manage multiple priorities.
  • Strong communication and customer-service skills.
  • Availability to work a variety of shifts, including nights, weekends, and holidays.
  • Scheduling flexibility and willingness to work extended hours when necessary.
  • Ability to travel up to 15% to support local stores as needed.

Responsibilities

  • Lead partners in fostering a service and selling culture, exceeding customer expectations, and building lasting customer relationships.
  • Review goals with partners and provide consistent coaching, actionable feedback, and recognition.
  • Lead by example and remain present on the sales floor during peak business hours.
  • Promote continuous learning and assist with partner training plans to improve operational and merchandising results.
  • Develop team members in support of their career goals within the company.
  • Collaborate with the Store Manager to adapt to business needs, adjust schedules, implement operational directives, support interviewing and hiring, train staff on new procedures, and communicate with appropriate partners.
  • Assess local customer needs and communicate them to the Store Manager.
  • Help plan and execute community- and market-focused events that drive store volume.
  • Lead and coach associates in customer engagement through B Rewarded Loyalty Programs.
  • Hold team members accountable for individual and team goals.
  • Maintain merchandise stock levels, adjacencies, presentations, signing, and assortments in accordance with customer needs and company visual guidelines.
  • Ensure markdown compliance and execution.
  • Ensure product receipts are accurately and promptly processed.
  • Partner with the Store Manager on inventory shrink plans and drive the strategy with the store team.
  • Maintain product knowledge across western boots, work boots, denim, hats, and add-ons, and coach and train partners in these categories.
  • Complete opening and closing procedures to company standards and comply with Time and Attendance policies and procedures.
  • Follow and enforce applicable local, federal, and state laws, as well as company policies, procedures, and practices.
  • Apply business acumen to understand all aspects of store operations.
  • Demonstrate professionalism, teamwork, high-quality work, reliable attendance, and appropriate appearance in interactions with customers, team members, corporate partners, and vendors.
  • Perform additional duties as assigned by the District Manager or Store Support Center partners.

Benefits

  • Competitive hourly rate, selling incentives (SPIFFS), and monthly store sales bonus opportunity.
  • Merchandise discount of 50% off Exclusive Brands and 40% off third-party brands.
  • Paid Time Off plan for year-round Boot Barn Partners.
  • Medical, dental, vision, and life insurance.
  • 401(k) plan with company matching.
  • Flexible schedules and work/life balance.
  • Opportunities for career growth at every level.
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