Assistant Store Manager

Boot Barn • Royal Palm Beach, FL

11d • Onsite

About The Position

The Assistant Store Manager is an essential member of the store leadership team, collaborating with the Store Manager to support Boot Barn’s Mission, Vision, and Values. The role helps maintain exceptional customer service, partner development and engagement, merchandising standards, store operations, and store sales goals. The Assistant Store Manager also partners with the Store Manager and District Manager to pursue year-over-year growth and improve processes and productivity.

Boot Barn describes its workplace as collaborative and community-focused, where employees—referred to as Partners—support one another, welcome diverse perspectives, celebrate achievements, and work together to make a positive impact. The company’s vision is to offer everyone a piece of the American spirit, one handshake at a time.

This position leads and develops store partners, supports customer engagement and sales, maintains merchandise presentation and inventory practices, and helps execute operational procedures. It requires working a variety of shifts, including nights, weekends, and holidays, with extended hours when necessary. Travel of up to 15% may be needed to support local stores.

Requirements

• Associate’s degree and/or 2 to 4 years of experience in retail store management.
• Experience managing direct reports and leading teams in a selling environment.
• Strong organizational and time-management skills, including the ability to manage multiple priorities.
• Strong communication and customer-service skills.
• Availability to work a variety of shifts, including nights, weekends, and holidays, to meet business needs.
• Scheduling flexibility and willingness to work extended hours when necessary.
• Ability to travel up to 15% to support local stores, as needed.

Responsibilities

• Lead partners in fostering a service and selling culture, exceeding customer expectations, and building lasting customer relationships.
• Review goals with partners and provide timely coaching, actionable feedback, and recognition; lead by example on the sales floor during peak business hours.
• Support continuous learning and partner training plans across operational and merchandising areas, and develop team members toward their career goals.
• Collaborate with the Store Manager to respond to changing business needs, adjust schedules, implement operational directives, support interviewing and hiring, train operational staff on new policies and procedures, and communicate with District, Region, and Store Support Center partners as needed.
• Assess local customer needs and communicate them to the Store Manager.
• Collaborate with the Store Manager to plan and execute community- and market-oriented events that drive store volume.
• Lead and coach associates in customer engagement through the B Rewarded Loyalty Programs and provide accountability for individual and team goals.
• Maintain appropriate merchandise stock levels, adjacencies, presentations, signing, and assortments while following company visual presentation guidelines.
• Ensure markdown compliance and execution, and process product receipts accurately and promptly.
• Partner with the Store Manager on inventory shrink plans and drive the strategy with the store team.
• Maintain product knowledge across western boots, work boots, denim, hats, and add-ons, and coach and train partners in these areas.
• Complete opening and closing procedures to company standards and comply with the Time and Attendance policy and procedures.
• Follow and enforce applicable local, federal, and state laws, as well as company policies, procedures, and practices.
• Apply business acumen and understand all aspects of store operations.
• Demonstrate professionalism, teamwork, high-quality work, reliable attendance, and appropriate appearance in interactions with customers, team members, corporate partners, and vendors.
• Perform additional duties assigned by the District Manager or Store Support Center partners.

Benefits

• Competitive hourly rate, selling incentives (SPIFFS), and monthly store sales bonus opportunity.
• Merchandise discount: 50% off Exclusive Brands and 40% off third-party brands.
• Paid Time Off plan for year-round Boot Barn Partners.
• Medical, dental, vision, and life insurance.
• 401(k) plan with company matching.
• Flexible schedules and work/life balance.
• Growth opportunities at every level; the company states it opens more than 50 new stores each year.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: Associate degree