Assistant Store Manager
About The Position
The Assistant Store Manager supports the Store Manager in overseeing daily store operations, delivering exceptional customer service, and driving store performance. The role leads Shift Leads and Sales Associates, promotes Miniso’s mission and core values, and helps maintain merchandising and operational standards while implementing strategies to achieve sales and productivity goals. The Assistant Store Manager supports team development and business growth by mentoring and training associates, motivating the sales team, and providing constructive feedback. The position also assists with inventory, shipments, damages and returns, supplies, recruitment, staffing, scheduling, and administrative tasks. It works with the Store Manager and Loss Prevention Team to address shrink, supports membership-program engagement, and helps maintain a clean and safe store that follows company policies and procedures.
Requirements
- Proven successful experience in retail management.
- At least 1 year of retail management experience, with a strong track record of leading teams.
- Strong leadership, organizational, and customer management skills.
- Excellent communication and interpersonal abilities.
- Ability to work a flexible schedule, including nights, weekends, and holidays.
- Ability to travel between locations.
- Ability to relocate or manage additional stores based on business needs.
- High school diploma or equivalent.
Nice To Haves
- An associate degree or higher in Business Administration, Organizational Behavior, Hospitality, or a related field.
Responsibilities
- Lead a team of Shift Leads and Sales Associates while supporting the Store Manager.
- Promote Miniso’s mission and core values.
- Support smooth store operations, exceptional customer service, merchandising standards, operational procedures, and sales performance.
- Promote membership-program sign-ups and customer loyalty to support retention and sales.
- Mentor trainee associates and help achieve sales targets and business growth.
- Support inventory management, shipment processing, handling damages and returns, and managing supplies.
- Assist with recruitment, training, staffing, and retention.
- Assist with administrative tasks, staff scheduling, inventory management, and compliance with company policies, procedures, and handbook guidelines.
- Help maintain store condition and visual merchandising standards, communicating insights and feedback to the Store Manager.
- Provide constructive feedback that supports recognition, accountability, growth, and continuous improvement.
- Work with the Store Manager and Loss Prevention Team to address internal and external shrink in accordance with company policies and procedures.
- Train, motivate, and mentor the sales team and provide feedback to help achieve sales targets.
- Perform cash-handling tasks in accordance with standard operating procedures.
- Help maintain a clean and safe environment for associates and customers.
- Work a flexible schedule that may include nights, weekends, and holidays.
- Travel between locations and relocate or manage additional stores as business needs require.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
High school or GED
