Assistant Store Manager

Boot Barn • Clair-Mel City, FL

8d • Onsite

About The Position

The Assistant Store Manager is an essential member of the store leadership team, collaborating with the Store Manager to cultivate an environment that supports Boot Barn’s mission, vision, and values. The role helps uphold exceptional customer service, partner development and engagement, merchandising standards, store operations, and store sales goals. The Assistant Store Manager partners with the Store Manager and District Manager to pursue year-over-year increases and improve processes and productivity.

Boot Barn describes its workplace as community-centered and collaborative, where team members—called Partners—support one another, value inclusion, and work together to make a positive impact. The company’s vision is to offer everyone a piece of the American spirit, one handshake at a time.

This role leads and coaches store Partners, helps manage day-to-day store operations and merchandising, supports customer engagement and sales, and assists with hiring, training, scheduling, inventory, and community events. The position requires availability for a variety of shifts, including nights, weekends, and holidays, and may involve up to 15% travel to support local stores as needed.

The work environment is described as clean, orderly, properly lighted and ventilated, with moderate noise levels. The work is classified as moderate physical demand, involving mostly standing, walking, bending, and frequent lifting. Reasonable accommodations may be made for qualified individuals.

Requirements

• Associate’s degree and/or 2 to 4 years of experience in retail store management.
• Experience managing direct reports and leading teams in a selling environment.
• Strong organizational and time-management skills, including the ability to manage multiple priorities.
• Strong communication and customer-service skills.
• Availability to work a variety of shifts to meet business needs, including nights, weekends, and holidays.
• Scheduling flexibility and willingness to work extended hours when necessary.
• Ability to travel up to 15% to support local stores, as needed.
• Ability to meet the physical demands of the job, including standing, walking, and squatting for more than half of a work shift; occasional bending, stooping, kneeling, and squatting; occasional ladder or step-stool use; and lifting, moving, and carrying up to 40 pounds.
• Ability to read, count, and write to complete documentation and reports accurately, and to see, hear, and speak to communicate with Partners and customers.
• Manual dexterity to finger, handle, feel, type, and reach with hands and arms.

Responsibilities

• Lead Partners to foster a service and selling culture, exceed customer expectations, and build long-standing customer relationships.
• Review goals with Partners and provide consistent, timely coaching, actionable feedback, and recognition; lead by example and be present on the sales floor during peak business hours.
• Support continuous learning and Partner training plans to improve operational and merchandising results, and develop team members toward their career goals.
• Collaborate with the Store Manager to respond to changing business needs and procedures, adjust schedules as needed, implement operational directives, support interviewing and hiring, train operational staff on new policies and procedures, and communicate with appropriate District, Region, and Store Support Center Partners.
• Assess and communicate local customer needs to the Store Manager.
• Collaborate with the Store Manager to plan and execute volume-driving events involving outreach to the local community or market.
• Lead and coach associates in customer engagement through B Rewarded Loyalty Programs and hold individuals and teams accountable for goals.
• Maintain appropriate merchandise stock levels, adjacencies, presentations, signage, and assortments in accordance with customer needs and Company visual presentation guidelines.
• Ensure markdown compliance and execution, and ensure product receipts are processed accurately and promptly.
• Partner with the Store Manager on inventory shrink plans and drive the strategy with the store team.
• Maintain product knowledge across western boots, work boots, denim, hats, and add-ons, and coach and train Partners in these categories.
• Complete opening and closing procedures to Company standards and comply with the Company’s Time and Attendance policy and procedures.
• Adhere to and enforce applicable local, federal, and state laws, as well as Company policies, procedures, and practices.
• Apply business acumen and understand all aspects of store operations.
• Demonstrate professionalism in communication, attitude, and teamwork with customers, team members, corporate Partners, and vendors, along with high standards of work quality, attendance, and appearance.
• Perform additional duties as assigned by the District Manager or Store Support Center Partners.

Benefits

• Competitive hourly rate plus selling incentives (SPIFFS) and monthly store sales bonus opportunity.
• 50% merchandise discount on Exclusive Brands and 40% discount on third-party brands.
• Paid Time Off plan for year-round Boot Barn Partners.
• Medical, dental, vision, and life insurance.
• 401(k) plan with company matching.
• Flexible schedules and work/life balance.
• Opportunities for growth at every level; the company states it opens more than 50 new stores each year.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: Associate degree