Assistant Professor, Marketing & Business Analytics - Marketing

San José State University • San Jose, CA

7d • $135,000 - $141,750 • Onsite

About The Position

The Marketing and Business Analytics Department at San José State University is seeking a tenure-track Assistant Professor in Marketing. The role involves teaching AI-based Marketing courses (e.g., Marketing Automation, Digital Marketing with AI, AI-Driven Customer Insights, AI in Marketing Analytics) and traditional Marketing courses (e.g., Marketing Management, Marketing Analytics, New Product Development, International Marketing) at the undergraduate and Master's levels. The department has strong ties to the Silicon Valley business community, with executives teaching and engaging with students, and student projects with local companies. The department values both quality teaching and research, with research interests including analytical, behavioral, strategic, and applied methodologies. San José State University is the largest provider of business graduates to Silicon Valley and aims to foster inclusive learning environments. Applicants are encouraged to include a Statement of Institutional Excellence detailing how their experiences contribute to the SJSU community and student success.

Requirements

• A doctorate from an accredited university. A doctoral degree must be fully awarded by the date of appointment in order to start, but preferably by May 31, 2027.
• Evidence of teaching excellence or potential for teaching excellence.
• Demonstrated record of, or potential for, scholarly publications and the development of a strong scholarly record commensurate with rank and suitable for advancement.
• Interest in engaging with Silicon Valley professionals and connecting our students – largely first generation, economically diverse, and multicultural – to the business community.
• Evidence of awareness and sensitivity to the educational goals of a socially and economically diverse student population as might have been gained in cross-cultural study, training, teaching, and other comparable experience.

Nice To Haves

• Candidates whose research focus is AI marketing will be given priority.

Responsibilities

• Teaching Marketing courses with an emphasis on AI and Automation – for example, AI-Based Marketing, Marketing Automation, Digital Marketing with AI, AI-Driven Customer Insights, AI in Marketing Analytics, and AI applications in Marketing. Teaching assignments are at both the undergraduate and graduate levels in traditional and accelerated formats.
• Engaging in scholarly activities as evidenced by developing and maintaining an active research agenda in peer reviewed high-quality journals and by presenting at academic and professional conferences.
• Participating in shared governance, usually in department, college, and university committees and other service assignments.
• Organizing all classes within the Canvas Learning Management System (LMS).
• Demonstrating awareness and experience in understanding the needs of a student population of great diversity – in age, abilities, cultural background, ethnicity, religion, economic background, primary language, sexual orientation, gender identity, and academic preparation – through inclusive course materials, teaching strategies, and advisement.

Benefits

• Commensurate with qualifications, experience, and rank as established by the CSU Salary Schedule.
• Anticipated hiring academic year annual salary range: $135,000 - $141,750.
• Faculty employee benefits are very competitive for the higher education sector. See the CSU Employee Benefits Summary for details about the CSU’s excellent benefits package.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Ph.D. or professional degree