Assistant Leasing Manager | Rambler College Park South - College Park, MD

LV Collective•College Park, MD

2d•Onsite

About The Position

The Assistant Leasing Manager executes the full leasing cycle at the community level, from first inquiry through lease signing and renewal. Supporting the Leasing Manager, this role helps drive pre-lease velocity, protect occupancy and rates, deliver a strong resident experience, and ensure the leasing team meets LV Collective standards across platforms and interactions. The position also leads local outreach and events in partnership with the Marketing Coordinator. The role combines leasing and sales, reporting and market analysis, renewals and retention, resident experience, marketing and outreach, team leadership and training, and general communication and operational support. It works primarily in an on-site leasing office and throughout the community, including tours of amenities and units. Occasional local or overnight travel may be required for training, company events, or support of other LV Collective communities.

Requirements

1–2 years of customer service, sales, hospitality, or leasing experience.
Experience with Entrata, RealPage, or similar property management software; comfort with CRMs, email, and reporting tools.
Proficiency in Microsoft Office.
Strong in-person, telephone, and written communication skills.
Organization and attention to detail, with the ability to manage multiple priorities in a fast-paced environment.
Ability to coach and support a team.
Self-starter with a can-do attitude and strong time management.
Availability to work evenings and weekends during peak leasing season and move-in.
High school diploma or equivalent.
Ability to regularly stand, walk, reach, stoop, and climb stairs, and lift and carry up to 20 pounds.

Nice To Haves

Student housing or team lead experience.
Knowledge of Asana and Later.com.

Responsibilities

Lead in-person and virtual tours and keep tour paths, model units, and curb appeal show-ready.
Work new and active leads daily in Entrata and HubSpot, and provide personal follow-up within 24 hours according to company standards.
Use HeyMarket and other approved channels for timely prospect outreach.
Serve as the lease agreement expert and provide day-to-day guidance to the leasing team.
Review applications for completeness and accuracy and screen applicants and guarantors against rental criteria.
Obtain written approval from NSS or a Regional Manager before proceeding with any exception or override in Entrata.
Coordinate unit and bedspace placements based on availability, lease term, and prospect preferences; maintain accurate master sheets and leasing trackers.
Generate and approve leases daily and accurately track leasing activity.
Audit Entrata pricing, availability, lease terms, and active specials to keep listings accurate and current.
Manage Entrata and HubSpot and maintain templates in Entrata, HubSpot, and HeyMarket.
Submit the Daily Leasing Report and track pre-lease pace, velocity, and conversion against goals.
Complete the Ownership Agenda and Weekly Call Agenda with the Leasing Manager; update and audit the Master Sheet daily.
Conduct scheduled new follow-up, HeyMarket follow-up, and parking audits.
Maintain the WOW Tracker and commission tracking and reporting.
Monitor rates and pricing tiers to help achieve target gross revenue; pull and review Entrata reports to support decisions.
Conduct market surveys, monitor competitor rates and concessions, and recommend timely rate or special changes to the Leasing Manager.
Provide input on concession tracking, recaps, and special proposals, and support them through the approval process.
Collect tour and prospect feedback and share trends with the team.
Develop and execute the community renewal strategy, including ideas to increase renewals and reduce turnover.
Draft and send renewal communications and offers well before lease expiration, and manage renewals through lease execution.
Identify at-risk residents early and proactively address retention concerns.
Monitor online reviews and flag concerns to the Leasing Manager.
Own resident experience at key moments, including move-in, ongoing communication, and service recovery.
Administer roommate matching for new leases and help resolve current residents’ roommate conflicts.
Address resident concerns promptly, follow through on commitments, and escalate issues when needed.
Lead Greek and student organization outreach, including visits and conversations with Greek leadership; conduct direct-message outreach to prospects.
Plan and execute resident, future resident, brand ambassador, and team events.
Contribute social media content and ideas with the Marketing Coordinator, who owns social channels.
Represent and build the community brand and contribute campaign and promotional-item ideas.
Onboard, train, coach, and mentor new leasing team members on systems, procedures, tour standards, and leasing expectations.
Partner with the Leasing Manager on hiring, including screening and interviewing candidates.
Provide the Leasing Manager with input on performance reviews and corrective action.
Build the leasing team schedule and daily assignments, subject to Leasing Manager approval, to ensure coverage during peak traffic and move-in.
Run weekly team meetings and hold coffee chats with team members.
Model the LV Collective communication style: short, warm, personable, and not templated.
Ensure the leasing team follows company procedures and complies with Fair Housing laws.
Respond professionally and promptly to calls, emails, and texts from prospects, residents, parents, and vendors.
Keep resident-facing messaging current, consistent, and on-brand across platforms.
Serve as a resource for leasing and renewal questions.
Complete required training on time and stay current on systems, tools, and company processes.
Support the Leasing Manager with operational tasks and special projects as needed.