ASC Development Leader - West

GE HealthCare
•$114,400 - $171,600

About The Position

GE HealthCare is seeking a strategic, customer-focused Cardiovascular (CV) Ambulatory Surgery Center (ASC) Market Development Leader to accelerate growth in the Western U.S. The role identifies, shapes, and advances high-value ASC opportunities in the assigned region by engaging executive stakeholders, developing account and market strategies, and coordinating GE HealthCare capabilities around customer needs. The position serves as the commercial orchestrator for complex opportunities, partnering with regional sales teams, product specialists, solution architects, marketing, finance, operations, and external ecosystem partners from early development through sales handoff and close. It contributes to operating-plan objectives through qualified pipeline generation, opportunity progression, strategic positioning, and support of CV ASC orders and revenue growth. Travel within the assigned region may be up to 60%; the employee must live within one hour of a major airport.

Requirements

  • Bachelor’s degree and 5 years, or a minimum of 8 years, of selling, business development, market development, consulting, or promotion experience in medical technology, healthcare, a technical field, or life sciences.
  • Proven success developing complex healthcare opportunities and building relationships with executive-level stakeholders.
  • Experience working in or with ambulatory surgery centers, cardiovascular care, healthcare systems, physician groups, medical technology, or related healthcare services.
  • Ability to develop and execute account and regional market strategies in a highly matrixed organization.
  • Strong business acumen connecting customer strategy, clinical needs, facility planning, capital priorities, and commercial solutions.
  • Excellent communication, presentation, facilitation, negotiation, and relationship-management skills.
  • Ability to manage multiple complex opportunities, influence without direct authority, and drive cross-functional accountability.
  • Ability to travel within the assigned region up to 60% and reside within one hour of a major airport.

Nice To Haves

  • Firsthand ASC experience working with an MSO, private equity, or IDN-owned ASC, or current experience serving on an ASC-focused team.
  • Deep knowledge of the ASC market, outpatient migration, and stakeholders involved in planning, building, financing, equipping, and operating an ASC.
  • Established relationships with ASC operators, MSOs, private equity firms, IDNs, physician groups, developers, consultants, architects, or management organizations.
  • Experience with cardiovascular, imaging, ultrasound, patient monitoring, anesthesia, digital, service, or multi-modality healthcare solutions.
  • Ability to lead structured discovery, build an executive-level value proposition, and translate strategy into a disciplined pursuit plan.
  • Strong analytical, project-management, and problem-solving skills.
  • Collaborative leadership style with success aligning sales, marketing, product, finance, operations, and service teams.

Responsibilities

  • Build and execute a development plan for the assigned region, identifying priority markets, accounts, projects, partners, and opportunities across cardiovascular and broader multi-modality CV ASC needs.
  • Develop executive relationships with CV ASC owners, operators, health systems, physician groups, private equity sponsors, management service organizations, developers, consultants, architects, and construction partners.
  • Lead development of complex CV ASC opportunities and align account executives, product specialists, solution architects, service, finance, applications, project management, and other stakeholders around a unified customer strategy.
  • Lead early-stage discovery of the customer’s business model, clinical strategy, facility plan, timeline, capital approach, and decision process; coordinate tailored, scalable solutions reflecting customer needs and GE HealthCare portfolio capabilities.
  • Create, maintain, and advance a qualified regional CV ASC pipeline, documenting milestones, stakeholders, risks, competitive position, next steps, and ownership.
  • Partner with regional and account sales leaders throughout pursuits and define clear transitions from development to sales execution while preserving strategy, executive alignment, and customer continuity.
  • Cultivate relationships with partners involved in CV ASC planning, development, financing, construction, management, and clinical operations.
  • Monitor outpatient migration, regulatory and reimbursement developments, competitive activity, ownership changes, and new facility development, and turn insights into regional commercial actions.
  • Maintain account plans, pursuit strategies, pipeline data, forecasts, and activity metrics; communicate progress, barriers, resource needs, and market insights through regular operating reviews.
  • Contribute to operating-plan objectives through qualified pipeline generation, opportunity progression, strategic positioning, and support of CV ASC orders and revenue growth.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Paid time off
  • 401(k) plan with employee and company contribution opportunities
  • Life insurance
  • Disability insurance
  • Accident insurance
  • Tuition reimbursement
  • May be eligible for performance-based incentive compensation, including cash bonuses and/or long-term incentives
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